I am totally in love with this lipstick. I have 'high heels' and 'socialite' both the neutral shades. Long staying, fancy looking and moisturizing - these are brilliant. Have bought another set of both colours to gift my bestie!

Well, pigs still can't fly, so why did I think a Matte Lipstick, and a long-wearing one at that, could be moisturizing? It must have been the DS display, telling me that "Ultimate Suede" was so moisturizing and comfortable - NOT.

This was an impulse buy when I went to pick up another Colorstay eyeliner, which is an excellent product. I saw this and thought, hmm, maybe they have solved the matte mystery, after all. I'd like to try the matte lip look, but never could because I always get chapped, peeling lips and must limit my lipsticks to tinted balms that moisturize.

I tried Cruise Collection, which is a brighter coral on the lips than the peachy gold it appears in the tube. Not a bad color, but a bit brighter than I thought it would be. At first, it went on OK, looked matte, and didn't feel overly dry, but within about 15 minutes I could almost feel my lips crackling. After about an hour, the lines in my lips looked so deep I could've held coins in there, there were patches of crusted color and dried skin, and the overall look was that of a 95 year old woman who put on some old, dry lipstick from the 1920's before setting out on a hike across the Sahara w/o any water.

So, no, they have not solved the problem of matte lipsticks being too drying. Not at all.

The pkging is excellent. It has a clear cap so you can see the color before you buy, and a click-twist to raise the lip color out of the container. However, the product inside is seriously lacking. It is possible that other colors are not as drying, as I've had that experience.

Bottom line: I won't be buying this again, and it is so drying I can't even use it to "use it up." Of course, if you have a problem with your lips being too shiny, moist, or plump, this may help shrivel them up for you.