Maybe it's just me, but I find this concealer difficult to blend. It's definitely NOT full coverage; it is quite thick to apply but strangely doesn't cover any areas of hyper pigmentation well enough. I am so fed up of trying to find a concealer that works for me I am now giving up on concealers for a while until my skin clears up ...

What I like about this concealer is that it's medium coverage. For me that is enough, but if you are looking for more coverage this is not for you. It's not good to do layers and build up more product because it tends to look cakey if you do. What I don't really like is that it creases even though after applying powder over it. Maybe in colder weather this won't happen, but for my combination skin in warm weather... It creased. I tried using it as concealer for other parts of my face and it broke me out. But that may be just my skin. But for the cheap price ... TRY IT ! You might love it !

This is defiantly not full coverage concealer. Not bad for the price it's ok but more medium coverage and gathers in the lines around your eyes.

I was really excited to try this because ELF claimed that it was a high coverage concealer and also you get a lot of product in it. I use the shade porcelain, which is a yellow toned pale shade and matches my NW15 complexion well. I wanted to like this but it's not full coverage at all, which I was disappointed with. It's more of a medium coverage, which would be great for people who don't have the darkest under eye circles. It has a nice consistency, blends well and doesn't crease but the coverage is not good enough for me.

i suggest to look at the swatches from the bloggers before you buy your shade. i did that and bought the shade "nude" and spot on! blends with my skin beautifully. it has pink and yellow base mixed. texturewise, it really reminds me of an asian bb cream! its like a thick cream. its not oily, not drying neither. it looks quite natural. i use it all over the face (under eyes, spots and around the nose). thats so practical to have one product for concealing everything you need. do not expect a hardcore concealer because it stays as cream and doesnt become a dry texture after you apply it like maybelline liquid concealers for instance. but again, this one is much better to use under the eyes because it doesnt settle in the fine lines. i will definitely use up this concealer. i bought the elf flawless concealer brush along with it and its so useful to apply it. this one stays as bb cream and less like concealer to me, which certainly does not mean maximum coverage. so i find the name of this product misleading, but its an OK product. UPDATE: i noticed that color nude is oxidizing on me. it actually suits me better when im tanned

love this concelaer makes my face so flawless. I think the same at the comment below.if you mixed this concelaer with a little amount of moisturizer this could be a great foundation.

For the price and shade range, this concealer is amazing value, and mixed with a little moisturiser, could easily be a foundation.

I haven't used this much after reading that there's talc in the ingredients. I've noticed my blemishes usually worsen when I apply products with talc, so this is probably going to be an under eye-only concealer, which is really disappointing.
Highly doubt I'd repurchase, as I have a ton of concealers to work my way through already.

I'm very shocked by how good this actually works! I actually dont use a lot of foundation anymore (now that I'm older), I prefer a more sheer faced look. But when it comes to concealer, it always matters. Now my absolute fav concealor has been Bare Minerals Bisque (the regular one-not the summer one). Somehow that one suits me perfectly and makes me look flawless day and night. However, for cream concealers, I have to admit, this one works pretty well. It's not the best on the market-but for the price it works DARN good. Its sort of like a thick foundation (which can be used as foundation). It smoothes out pretty well and I didn't notice any oxidation or "orange" color after hours went buy. Nude matches my skin perfectly. So if you are very light, you may want their lightest shade-but I also use the lighter shade sometimes in areas where I want to highlight (since I sometimes contour my face using concealers and foundations rather than just powder). ;) Overall, for such a low price give this a try!

I got this in December and I've been using it quite often during the last week because I've been working early mornings and not sleeping well and I wanted to see how this covers my undereye circles.
I must say this works really well to hide the darkness under the eyes. However if I use it around my nose and mouth it gets flaky and dry which is a big no no. So I mostly use this for just under my eyes but I wish it was more versatile. I hate having to use two types of concealers for my face.
It comes in a squeeze tube which is ok. Though I do wish it was a dough foot applicator but I can deal without.
The price is very reasonable about 3$ cdn.
This isn't maximum coverage like it claims but it does its job which is good enough for me.
I would repurchase because it works wonders for my under eye area.

I’m someone that switches between high end and drugstore products a lot. One day I feel like all the makeup is same so I buy drugstore products and the other day I feel like high end is better. On one of the days that I felt drugstore makeup is better, I ended up buying this concealer. I don’t have a lot of high end concealers cause I buy make up online from the states and I don’t have chance to see them in person so I check the swatches online and chose my shade. I have mac studio sculpt and this is so much better than the mac’s concealer. Mac studio sculpt is so dry and goes on patchy. This is so creamy goes on so smooth. I can also mix it with a moisturiser and user it as a tinted moisturiser. This is also better than Revlon’s Photoready and Maybelline’s age rewind which are raved on youtube.

This is so pigmented and a little goes a very long way and you get a ton of product. I will definitely buy this again if I ever finish the one that I have !!