I treated myself to the "Pink Blossom" version, the black hair dryer with e pink accents and heatproof carry bag. It cost me £99 from Selfridges, £10 of which goes to breast cancer charity.
Anyhow, I have LUSTED after this since it was first released! And while I had some spare cash, and my old 7 year old hair dryer was now just blowing cold air (literally lol) I took the plunge and invested in this beauty. Let me say, I've never used such an amazing, lightweight and fast hair dryer EVERRRRRRR!! Hair was blasted dry within a minute (shoulder length bob!!)! It comes with two concentrator nozzles for when more styling is to be done, but I've not used them yet. I'm in awe of this thing and totally in love!

So, worth it's price tag?? Absolutely!!!!!!!