I'm on my 4th bottle of this amazing product. Cannot live without it. I did a lot of research before purchasing and I'm so happy I found it. I couldn't really wear sunscreen before I found this one. Most of the times they just felt too oily and heavy, clogged my pores or left an ugly cast. None of this happens with this product.
Another great thing about it is that I have sensitive skin, and despite the alcohol being high up in the ingredients list, it does not affect me negatively. As a matter of fact, when I first began applying retinol every night, I didn't even know my skin was sensitive until I ran out of Allie Gel and borrowed my husband's Neutrogena sunscreen. OMG, I felt my skin was on FIRE!!! Needless to say I didn't try any other brands since then. Will stick with Allie Gel as long as Kanebo keeps making it.
The only downside to this product is that, as Ratzilla has mentioned, most of the Japanese lines get "revamped" pretty much every year. As a result, something that works for you now may not suit you when they change the formulation (and that inevitably happens most of the time). I used to prefer the 2011 version of this product in particular.
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This is my favorite sunscreen right now in terms of cosmetic elegance and decent protection. According to ratzillacosme, this has a minimum PPD of 16 because it will be repackaged to PA++++ later this year. While that's only half or less of Euro sunscreens, I just can't make any euro sunscreen work for me aesthetically. It's very easy to apply, it doesn't dry out my skin which is pretty dehydrated right now, doesn't give me a white cast, and doesn't ball up or pill like many other sunscreens do. I bought my first one from Adambeauty, a 25 g mini tube, and it was really expensive (like $30 or so?). I'm going to try and find another retailer to see if there's anything cheaper. For everyday normal wear, I definitely recommend this SS.
Texture is very light like a cream gel, very fresh and doesn't leave a white cast or greasy skin. There is a quite strong alcohol smell as it is second in the ingredients and this ss can be quite drying on non oily skin!