In my opinion, this is one of the best lip products on the market right now. I can't wait to get more shades.
I saw this while browsing at Sephora, loved the shade, and bought it on impulse. I'm glad I did. This is a twist-up (no sharpening) lipstick pencil which is indeed highly pigmented (although not so much that it looks corpse-like on the lips). The Sephora website describes the shade as a plum rose, but to me it's a true rhubarb color--medium pink with a bit of red--and very flattering. Although it's matte (sort of), it has a very creamy feel when applied and glides on like a dream. I do use lipbalm on top every few hours or so; however, because of the texture and pigmentation of the product, the color holds up and looks rejuvenated with the bit of added moisture. It also wears evenly and leaves a beautiful stain when it's gone. I've had no problems with this bleeding or feathering, and there's no obnoxious taste or smell. The product is a bit expensive at $24, but because so little is needed to get full coverage and it doesn't require repeated application, it all evens out. Do use a good lip balm underneath if you tend to have dry lips like I do, but otherwise this is a winner!