I did not purchase this product; however, I did try it on in-store. Trish McEvoy describes it on Facebook as something unique you don't have in your collection (I'm paraphrasing, but that's very close). Wrong! It's Clinique Black Honey, maybe with a tiny extra touch of pink. The texture and wear are exactly the same, but Trish's version is $25. If you want a unique mulberry color for fall, do check out NARS Fast Ride--awful in the tube, gorgeous on the lips.