I demand a lot from my mascara. I crave crazy volume, length, deep black pigmentation, and even separation. The Natureluxe mascara is not a product I would have normally tried because the name implies that it gives more of a natural look, which it does. I heard some rave reviews on Youtube and gave it a shot. This mascara is not too friendly to those of us with straight lashes. It is quite wet and gives subtle volume and a teeny bit of length. My hard-earned curl was gone minutes after I applied two coats or so. That said, this would be a great mascara for those who already have curly/thick lashes but want some natural definition. It does leave a pretty sheen and it's the only wp mascara I have tried that leaves lashes soft, so that is a plus. I will stick with my HG, Maybelline the Falsies.

This product makes my eyelashes long and naturally beautiful, while not overpowering my blue eyes. It is not clumpy (after using it a couple times) and I love the brush. The only problem is that it says it's "water resistant" but it's not. It comes off when water touches my face. If the "water resistant" one is more expensive than the normal one, don't bother paying extra. I doubt the non waterproof one is any less waterproof than the "water resistant" one. Overall, looks pretty, and if you don't need/want waterproof, then you're ok. Buy this!

I love natural looking mascaras but what really annoyed me about this one was that 'water resistant' does not mean waterproof! Washed off way too easily.

I really like this mascara. For many reasons, but one reason in particular... I always get mascaras in brown because I'm so fair and it looks better on me than black mascara. I know this isn't a big deal for others, but it was for me. The color is actually brown! Most mascaras say they are but you can't even tell the difference. I just thought it looked a lot more natural, which I like. I would definitely repurchase this. It doesn't clump and makes my lashes look natural, not over the top. The packaging is pretty with the green and leaves and the price is amazing. I got it for $5 on sale.

This clumps my lashes. Very clumpy and NOT WATER RESISTANT AT ALL! you can wash it out easily with plain water. After only 1 month, it was already dried out and the wand is not very good for application. i would not recommend!

Right now this is HG for me. I'm sensitive if not allergic to all mascaras. I did try a different natural one a few years back..maybe Almay? I can't remember, but I know while I didn't react poorly to it, it sucked. This mascara on the other hand maintains a curl, thickens, lengthens, and doesn't clump. All in one coat too! It's amazing stuff. And while my eyes feel a bit weird when I'm wearing it, I don't have bright red itchy eyes like with every other mascara I've tried. And I've tried alot..Chanel, lancome, MAC, clinique, bobbi brown, LM and every DS brand there is.
It wears ok. It seems to disappear throughout the day, but then again I have very active outdoor days. What I do like though is while it disappears, it's doing just that..disappearing...it isn't migrating to my lower lid or flaking over my cheeks. I have a problem with that with other mascaras...no racoon eyes from this one though!
And it washes off with soap and water super easy.
Oh! AND my lashes aren't falling out! I have never had ANY mascara that didn't make my lashes fall out till this one!
Also I seem to be more irritated by black mascaras than brown. So I bought brown in this and it looks very black to me (yet no irritation). I would think the black must be very very black, which I know some people really like
This one is a major keeper for me!

Favorite mascara hands down! I've always favored Rimmel mascaras,but this is my new favorite! It's a wet formula which I love because its perfect for building and coating layers without clumping. This adds crazy length to my lashes. I'm impressed. Wanted to try this when it first came out but wasnt expecting much. Glad I picked it up and finally tried it. HG mascara!! & it's not super $$$ continued >>

I have naturally straight eyelashes that grow in a downward direction. When I curl it, it maintains it's curl. However, once I apply this mascara it's so heavy / watery it pulls down my lashes. It smudges everywhere too. I will not repurchase or recommend to others.

I was surprised by this mascara. I have a lot of trouble with the plasticky style brushes, but this one is a bit softer than others and works well. The mascara is unusual -- kind of a waxy texture, but once I got used to that, it was pleasant. It makes the first coat more effective than with most mascaras, but you can still apply more if you like. Unfortunately, the black shade is really more of a charcoal grey -- which could be great for someone looking for that, but I really like BLACK. This is nowhere close.

My lashes are naturally long but can't hold a curl. I have a huge problem finding a mascara that doesn't make my lashes look fake by adding too much length :3 this does the trick. It lengthens a little bit but not so much that it becomes noticeable! It holds my curl and doesn't make my lashes clump together <3 I also noticed that since I've been using this my lashes have actually grown more and became stronger and thicker o_o I can't say this will happen to everyone but it did for me, probably because its not as harsh as the other mascaras I've been using :) I used this on and off again for a year, I only started using it again because my eyes got damaged from wearing contacts and to be safe my optomitrist recomended I throw out my eye makeup just in case (because my eyes were prone to a infection I guess?) So I bought another tube of this (I was using dior lash primer thing with maybellines pulse perfection mascara before </3 had to throw out great products!) And I did notice a difference from when I used this, stopped, and used it again. Less lash fall out, more growth,strength and thickness. Wierd huh? I feel like this does smudge a bit because it doesnt contain reaaallly harsh ingredients in it like my old mascaras but It doesn't bother me because my lashes are happier <3 continued >>