This is a product that is totally, totally worth the price. As a blow-drying noob who is partial to a blow dried mane, doing my hair is a constant struggle with a regular hair-dryer and brush. The closest I've gotten to a salon-finish is a single time, which I whole-heartedly believe was a total fluke!
When I saw the Babyliss demos on YouTube by various reviewers, I was astounded by the end result that this product produced. From one person to another, long or short hair, they all had smooth, shiny and perfectly groomed salon finish hair. After giving it a good month or two of checking reviews etc online, I finally decided to purchase it, and I'm so happy I bought it! My hair looks shiny, sleek and well-groomed, which, in my opinion, is the best way to wear your hair. The best way to use this product for an everyday look, which means no flicky ends for me, is the way Ruth Crilly of A Model Recommends suggests: using the rotating motion with a bit of tension applied at the end of the brush, after you've applied a heat protectant. Another great little thing that I've noticed with the Big Hair is that because it gets each and every strand of your hair down to the ends, if you're in between salon trips and have long hair that has become quite straggly at the ends, this product will smooth them out and make them look a little more presentable.
I haven't mastered it completely yet, I must admit, I do manage to make it a little more frizzier than it should be, but, I'm hoping that in conjunction with my Redken Satinwear (which is due for arrival in the mail) and more practice, I will be able to get the perfect finish that I crave.

Fantastic product, which does what it says on the tin! Athough i would agree with other reviewers that it takes a little practice to get used to directing the spinning action.
Since using the big hair, I am able to style my hair in half the time, and also use it to perk up my style in the morning. I'm growing my hair at the moment and have the 42mm version, but will certainly purchase the larger barrel one when my hair gets longer. In fact, I love it sooo much that I have also bought the USA version to take on holiday with me, (Im in the UK), as its not dual voltage (my only gripe!)

I love this styler! Got it for Christmas as a present. First time I tried it, I managed to tangle my hair pretty bad. Nothing serious, got it out with a brush. 2nd time using it got the hang of it straight away. Doesn't give as much volume as the picture suggests however my boyfriend (who is hair-illiterate) noticed that my hair was definitely bouncier which is a plus! Works best if hair is around 70-80% dry.

A disappointment. Can imagine that this would perform well on medium-long hair.
Definitely best avoided, however, by those with short hair.

Had to return it after one use my hair kept catching in it , snapped my hair off ! And really didnt do a great job on my hair as far as any curl or volume. Not worth the money.

This is a great product to use. Shame it only lasts such a short time! I have now had THREE Big Hair. On the first one, after seven months it stopped rotating. The second one burnt out after 7 months! The third one has also just packed up today (after - guess what? - yes, 7 months!). I've now got to go through all the hassle over all over again. It's beyond me why a company that knows this is happening (and there are sites all over the net with people saying exactly the same as me) don't do something to make the product more robust. The frustration is that this is the only product like this on the market, so there is no competition.

I have a love hate relationship with this product. I got my first one around a year and a half ago as I knew it would be perfect for my very curly, hard to blow dry hair. It makes my hair look like I've had a salon bkow dry and makes my hair 10 times easier to style. My sisters saw the resukts and both bought themselves one also, and I'd say between the 3 of us we probably have convinced about 5 other people to buy one. The major problem I have with this product is that they break. They give off a burning smell and then after you turn it off it does not turn back on. As we were obsessed we kept buying new ones( they were £10 in as a here in the UK for a limited time) it has now happened to our 4th one between us and are now in the process of contacting babyliss to get something done. But I don't ever want to stop using it as I love it so much ahhh! :(

i used to love this styler when i first bought it. it made hair look more shiny and bouncy. but i have already returned one unit back because it stopped rotating and now the 2nd one i have is starting to slow down. i don't now if anybody else has also had this problem. also, my hair started breaking a lot since i started using it- i guess i am pulling to hard, or using it more than strictly necessary! anyways, good styler and i am going to put it away to use on special occasions only!

I love this - it has made a huge differnce to my hair which is wavy and course. After using this my hair is smooth, shiny and bouncy - it looks as if I have just been to the hair dresser.

I so wanted to love this. I have long hair and love a good blowout. I also wanted to be able to do my hair without holding two arms overhead. This is better than a crappy hotel hairdryer, but that's about all I can say for it. It does a nice job putting bounce and wave into the ends, but it is too bulky to give a good effect near the roots. Also, it broke my hair terribly if I tried to get close enough to the roots to get volume. This doesn't happen with my T3 dryer and a good round brush. Now I use this on the under layers of my hair and finish the top layers with a blowdryer and brush. It works best if you let your hair partially air dry or partially dry it with a regular dryer. The bristles are kind of cheap and are flattening out. I've had it seven months and have used it an average of twice a week, maybe less. One good thing about it is it's a little easier to travel with than my travel T3 dryer and a round brush. It comes with a plastic sleeve that fits over the bristles.