I could never find a product that could give my asian black and healthy hair a curl that would last for at least 12 hours. This thing keeps my hair curled for about two days, depending on the moisture in the air...I love it! It doesn't seem to damage my hair; I just have to remember to condition the ends of my hair to prevent possible damage (fear of the unknown). It is pretty pricey, but you do get what you pay for. If you can get a discount on this thing or find a place where they sell it for a good price, more power to you.
Bought this one and a half years ago, and still works like a charm.
This flat iron left my hair smooth and soft... and it felt like it did little damage to my actual hair since it was tourmaline infused with 100% solid ceramic plates. I always straighteten my hair and this product leaves my hair feel shinier and more manageable every time.