I originally purchased my first one of these in Japan at one of their discount chemist outlets (on a side note, if you are ever in Japan you NEED to go to these, they are double story, discounted and FULL of Japanese drugstore brands ahhhh) and purchased the baby pink colour. I fell in love instantly, but unfortunately lost it, so I have now bought the Nude Beige shade.
Like the reviewer below has stated, it is an opaque, nude lip colour and moisturiser in one.
This does not travel outside my lip line like a lot of nude and baby pink colours, and provides a nice glossy sheen without looking like liquid plastic.
It keeps my lips moisturised and lasts a decent amount of time for a gloss. When the gloss wears out the nude still remains, and provides a good base for other lipstick colours.
It comes in a squeezy tube with a slant tip applicator with a hole in it. There is 10g of product, and her in Australia (imported) it is something like $25, which is expensive for what it is, but (here comes the cliche moment)...a little does go a long way.
oh em gee. this stuff is SO cool. it is a lip gloss, concealer, moisturizer in ONE! this stuff completely pales/nudes out my lips! i came across it at mitsuwa when i was looking for another japanese brand of lip concealer. i couldnt find the other one but i saw this. it comes in two colors: baby pink (02) and natural beige (01). i bought baby pink because i dont tend to veer towards brownish lips. this stuff is pretty amazing. i put it on and it moisturizes my lips, pales them out AND its semi-shiny. i have been putting on another gloss over this for daytime office wear but at night, this is the PERFECT shade for smoky eyes. the japanese are GENIUS with this! i wish it was cheaper though, i got it for $24.99 for a 10g tube. i HATE the tube because everytime i open the cap, an air bubble would force a GLOB of product, the size of a nickle, out of the hole! what a waste!!!! so now im going to try and tap it on the table before i open the cap to keep the product down. anyway, great stuff! will buy again :)