69%
would repurchase
4.0/5
package quality

price range

description

ingredients

Water, Paraffin, Cyclomethicone, Stearic Acid, Beeswax, Triethanolamine, Acacia, Carnauba Wax, Dimethiconol, 2-Oleamido-1, 3-Octadecanediol, Hydroxyethylcellulose, Sodium Polymethacrylate, Panthenol, Imidazolidinyl Urea, Methylparaben, Ethoxydiglycol, Propylparaben, Simethicone, Polyquaternium-10. May Contain: Iron Oxides, Titanium Dioxide, Ultramarines.

Reviews

Reviews


5.0
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3 years ago

Great basic mascara. Doesn't flake or cause raccoon eyes, feels lightweight. Not too wet or dry. Lengthens and holds a curl well. When used with the primer it thickens the lashes for a natural but...

About reviewer (549 reviews)

Age30-35

SkinOily, Fair, Warm

HairBrunette, Straight, Medium

EyesBrown



5.0
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4 years ago

ACTUALLY DOES AS IT CLAIMS!!!! Bought this way back and have recently rediscovered it. So glad i have as it does what it claims. Very happy. Definitely recommend.

About reviewer (3 reviews)

Age36-43

SkinSensitive, Fair-Medium, Warm

HairBrown, Straight, Medium

EyesHazel


3.0
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from

5 years ago

The wand is perfect, the colour is great, the application is smooth.... but the waterproof formula smudges too easily for me. I put it on the upper lashes only, in the morning, and by the end of...

About reviewer (5 reviews)

Age44-55

SkinCombination, Fair-Medium

HairBrunette

EyesGreen


2.0
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6 years ago

Smudges under my eyes, and can't hold a curl throughout the day. I wanted to like it but I don't believe in getting additional products to make a single product work. Also it can get flaky af, if...

About reviewer (16 reviews)

Age19-24

SkinAcne-prone, Fair, Warm

HairBrunette, Curly, Medium

EyesBrown


5.0
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from

7 years ago

I have been using this mascara for years as well as searching for the HG mascara. It was when I started using this mascara with Benefits tinted primer that I really started LOVING it. The two...

About reviewer (14 reviews)

Age36-43

SkinDry, Fair-Medium, Warm

HairRed, Wavy, Medium

EyesGreen


1.0
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7 years ago

This mascara transfers onto your lower eye area like crazy even if you dab powder under your eye.

About reviewer (23 reviews)

Age44-55

SkinDry, Medium, Not Sure

HairBrunette, Straight, Fine

EyesGreen


2.0
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8 years ago

There is nothing "waterproof" about this mascara. Flakes, smudges and runs. The butterfly waterproof mascara has better staying power. This one is a waste of $$$$.

About reviewer (39 reviews)

Age44-55

SkinCombination, Fair-Medium

HairBrunette

EyesBlue


1.0
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8 years ago

I rarely post on here, but this morning I was so done with this product that I thought I'd take the time for a review. I used this many years ago and remember liking it. The last two times I...

About reviewer (8 reviews)

Age56 & Over

SkinDry, Fair-Medium, Warm

HairBrown, Wavy, Fine

EyesBrown


4.0
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from

8 years ago

This is an awesome mascara. I am taking one lippie away because it does smudge a little bit, but it's nothing I can't handle. I would definitely recommend and I do plan on buying this one again...

About reviewer (7 reviews)

Age19-24

SkinNormal, Olive, Warm

HairBlack, Straight, Fine

EyesBrown


2.0
Created with Sketch.

9 years ago

Years ago this was my fav but it smudges everywhere now.

About reviewer (233 reviews)

Age30-35

SkinCombination, Fair-Medium, Not Sure

HairRed, Other, Other

EyesBrown


5.0
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9 years ago

Absolutely the best mascara. My eyelashes stay soft when I'm wearing it and it doesn't clump. You can apply multiple coats easily so you can range from natural to "falsies" look.

About reviewer (2 reviews)

Age19-24

SkinNormal, Fair-Medium

HairBrunette

EyesBlue


4.0
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9 years ago

Really like this mascara. I always like to try different DS mascaras as I prefer to save HE ones for special occasions as I don't wear false lashes. This is a great everyday mascara which provides...

About reviewer (112 reviews)

Age25-29

SkinDry, Fair-Medium, Cool

HairBrunette, Straight, Medium

EyesGreen


5.0
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9 years ago

Ive been using this for years! Sometimes i think there might be something better...but i ALWAYS come back to this! I like that the brush is a brush and not plastic. It grabs all my blonde lashes...

About reviewer (24 reviews)

Age56 & Over

SkinCombination, Fair-Medium

HairBlond

EyesBlue


1.0
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9 years ago

This used to be HG for me for years...then they seemed to change the formula quite some time ago..where it used to last all day on me and wear beautifully with no smudging or flaking at all and it...

About reviewer (686 reviews)

Age44-55

SkinCombination, Fair-Medium, Neutral

HairBlond, Straight, Medium

EyesGray


4.0
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10 years ago

This product was a good mascara but I prefer the Covergirl mascara in the orange tube and maybellines the falsies over this product. It gave me volume and length but it just doesn't look as good as...

About reviewer (92 reviews)

Age19-24

SkinOily, Fair-Medium, Not Sure

HairBrunette, Other, Other

EyesGray


3.0
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10 years ago

I'm torn about this mascara. I have repurchased it once and may buy it again, but for now I'm still looking for something better. I still have yet to find my HG mascara, but maybe the perfect...

About reviewer (48 reviews)

Age25-29

SkinOily

HairBlond

EyesGreen


3.0
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10 years ago

I think it's more like a 3.5 - I like this mascara - it makes my lashes feel natural, the smell is nice & lotion like (not toxic or chemical-ish). 1 coat is nice for natural looks, 2 builds some...

About reviewer (338 reviews)

Age36-43

SkinCombination, Medium Brown, Warm

HairBlack, Wavy, Medium

EyesBrown


4.0
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10 years ago

I picked this mascara because it's been around forever. Also, I like that the brush is dense so it can coat my fine short lashes. I purchased it @ Walgreens for about $10. When I finish this tube,...

About reviewer (38 reviews)

Age30-35

SkinDry, Fair, Neutral

HairBrunette, Straight, Fine

EyesBrown


5.0
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from

10 years ago

Favorite. I've gone back to it over and over. Makes my lashes long, full, and luscious.

About reviewer (75 reviews)

Age

SkinCombination

HairBrown

EyesHazel


5.0
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10 years ago

I got this on clearance at my local Target for $2 so I am very happy with its performance considering its price. I have supershort hair right now, so it was imperative that my mascara give me long,...

About reviewer (22 reviews)

Age44-55

SkinNormal, Medium, Not Sure

HairBrunette, Other, Other

EyesBrown




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