the girls at pure beauty were raving about this masque and since im obsessed with shiny healthy hair...i had to get it...to be honest...for such a pricey product...i found it ok, but not mindblowing....my hair was moisturized but not like silk...i used this with my bonnet dryer for 15-20 mins....i think masquintense is a bit better....even my elasticizer produced better results....i'll use up the entire jar but wont repurchase