I been looking for a true purple since I tried Mac up the amp which am a huge fan of HOWEVER I accidentally ran into this lipstick while getting concealer. As soon as I tried it I fell in love,! I'm Latina a lil lighter than hallie berry and wow this is my hg lipstick so in love! I feel caramel lighter ethnic women should all own this u will not regret!

LOVE THIS BRIGHT PURPLE LIPSTICK...PULLED IT OUT OF MY 70 LIPSTICKS COLLECTION...LOVE! ALSO GOOD WITH MY LIP TAR " hootchie" ....LOVE!

I LOVE this lipstick. The color is amazing! It fits right in with the purple trend right now, but it's not your ordinary purple lipstick. It has a magenta feel to it, but it definitely like a blue purple- without being iridescent. My skin tone is Mac NW43 and it will look awesome on all girls with a little color.

I had been looking for this exact shade for years. This matches my glasses perfectly <3 I'm a goth girl, and this shade is so dramatic and lovely and dark and perfect! Not to mention its ridiculously amazing staying power. I would eat lunch with this and not even need to re-apply. So what if it's $20? It's beyond worth it. continued >>

This is super amazing! Like the other reviewer said, this reminds me a lot of MAC's Go For It lippie....only what it should have been. Go For It was too slippery and didn't have much dimension. This lipstick, however, does! It literally dries on your lips and does not budge. It lasts all day with only minimal touchup after eating or drinking. Also, the color is so cool. Not only is it a royal purple, it also has a cool metallic sheen to it. In the sun it looks like purple foil. This is one of the most unique lipsticks in my collection and I love it! MUFE does not disappoint!

I would purchase this lipstick again & again. The color is lovely and the staying power is excellent. This is a purple shade that is dazzlingly beautiful. I've gotten compliments on it all day today. Right now MUFE lipstick is my favorite l/s by far. continued >>

My 1st MUFE L/S & I'm Pleasantly surprised & pleased with this brand lippie.....according to MUFE this is an intense L/S & yes it is.....this is a Medium Purple jellybean sort that has a slight fragrance(somewhat perfumey reminds me of Lancome's L/S) not thick & not thin....full coverage in about two swipes & the color is absolutely gorgeous perfect for Fall.....actually all seasons.....@ $19 this is worth it.....& lasting ability is also good....the only lippie I can compare this too is MAC's Go For It CreamSheen LE L/S.....I Love This L/S & happy to have it in my stash I so will recommend it & will repurchase!!! continued >>