November 23, 2014 | 1561 users online

Liquid - Rimmel - Lasting Finish 25 Hour Foundation

rated 3.8(636 reviews)

  • Average Rating: 3.8
  • 72% would buy again
  • Package Quality: 3.8
  • Price: $$

  • Ingredients
  • Write a Review
Pin It

rated 5 of 5 on 11/20/2014 7:10:00 AM More reviews by Dollface02501

Age: 30-35 Skin: Normal, Medium, Not Sure Hair: Brunette, Other, Other Eyes: Blue

This has been my HG foundation for a really long time, it gives good covrage, nice finish and last all day.

Is this review helpful? Yes No

rated 4 of 5 on 11/17/2014 3:20:00 AM More reviews by chloevic

Age: 18 & Under Skin: Combination, Fair-Medium, Not Sure Hair: Brunette, Other, Other Eyes: Blue

Now I'm not too sure about the 25 hour part, but one thing I do know is, I love this foundation. I currently use the shade 103 True Ivory and I find it is a near perfect match. Although I have neutral undertones, I find it can look slightly too pink on my neck, but perhaps that's just me. I find this foundation very blendable, and with a pump and a half it gives me that not-quite-medium-but-not-quite-full coverage I desire. It definitely covers all my traces of redness and blemishes very well, and I get many compliments when wearing this foundation out during the day and the evening.

As for lasting power, I find that this foundation stays fairly well through an average 8-10 hour day, however being in Australia, I do find that the summer heat mixed with my glasses does create a very slipy-slidey nose area. Even with primer, my foundation tends to stay everywhere but the bridge of my nose. I also find that even with constant blending around that area, there is always transfer onto my frames in the nose area, sometimes even around the eyes too which is a real shame. However on other problem areas such as my forehead and chin, the foundation does not budge, and it stays incredibly well on the rest of my face too.

Read my full review here:

Is this review helpful? Yes No

rated 5 of 5 on 11/10/2014 6:04:00 PM More reviews by KGirl

Age: 30-35 Skin: Other, Other, Not Sure Hair: Other, Other, Other Eyes: Other

I've been searching high and low for a long-lasting foundation that wouldn't settle in my 53-year-old fine lines and that would give me a dewy finish (I am SO over mineral foundation!!). I tried several high-end products but gave this a try because of the positive reviews on MUA. This honestly is an HG product for me. Coverage is medium, buildable to full - but still looks like skin. I think the best part is that it covers my undereye circles so much better than any concealer I've ever used, and it doesn't budge OR settle into my fine lines! If I'm doing full makeup, I finish it with Prescriptives Magic Liquid Powder and mist with MUFE Mist & Fix (another HG for me). But it's great on its own without powder. I'm quite fair and use shade 100.

1 out of 1 people found this review helpful. Did you? Yes No

rated 4 of 5 on 11/10/2014 5:29:00 PM More reviews by princessmeowmeow

Age: 19-24 Skin: Dry, Medium, Warm Hair: Black, Wavy, Medium Eyes: Black

This was my first foundation ever! Even though I've tried many other foundations, from drugstore brand to high-end brands, I've stayed using this one since! It's very good value for starters, and it also blends well and ends with a soft satin finish. I find that it gets a little greasy even on my dry skin, so I need to pat it down with a bit of pressed powder and use primer beforehand. After that, it's pretty heat-resistant and lasts a long time! I wouldn't say that it's "25 hours" as claimed, but it seems to last a good 8-10 hours.

Is this review helpful? Yes No

rated 4 of 5 on 10/29/2014 5:32:00 PM More reviews by rap1016

Age: 30-35 Skin: Combination, Olive, Cool Hair: Brown, Straight, Fine Eyes: Brown

I have to say I am really surprised at how much I really like this foundation! They do need a little more variety of colors for darker tones, but I have been mixing with a darker shade of MAC face & body foundation and it is working out great. The coverage is medium/full using a blending wedge and it really does last longer than others I have tried. I'm definitely going to buy again!

Is this review helpful? Yes No

rated 4 of 5 on 10/27/2014 11:43:00 AM More reviews by McRubel

Age: 30-35 Skin: Dry, Fair-Medium, Warm Hair: Brunette, Wavy, Coarse Eyes: Brown

I have bought several tubes of this stuff and realize that I now need to write a review! This is probably one of the few medium-full coverage foundations offered at the drug store that are suitable for my skin type (normal-dry). It is a water-based foundation so I avoid using a brush with this formula. I place a dab on my finger tips and apply directly to my face. It provides good coverage which lasts a long time. I can't say for sure if it lasts 25 hours since I don't wear my makeup that long but when I come home from work my foundation still looks great. I've even had people ask me if I retouch my makeup at work since it lasts so well. A few downsides: it oxidizes like crazy. I actually gave up on this foundation for a while until I decided to start wearing it with a foundation primer. Since then, I haven't had any problems so just be aware. Also, it is heavily scented so if you are sensitive to smells, this may be a deal breaker. The shade selection is so-so. I wear NC20 in MAC foundation and the True Ivory matches me perfectly in the Match Perfection foundation. In this one, I mix the True Ivory and a tad of the Soft Beige to create a good match. Or I just wear the True Ivory and add an extra bit of bronzer powder afterwards to even things out. Finally, not all of the drugstores in my area stock this foundation so I have to make sure and stock up at the ones that do. It runs around $8 so I try and take advantage of BOGO 50% off sales when they're happening. I hope this helps!

3 out of 3 people found this review helpful. Did you? Yes No

rated 4 of 5 on 10/24/2014 8:15:00 AM More reviews by OneEvening

Age: 25-29 Skin: Acne-prone, Fair, Warm Hair: Brown, Curly, Medium Eyes: Green

The one I bought was in the glass bottle with the red lid, I'm pretty sure they are the same product though.

I bought this to try and find a foundation that lasts through my 8 and a half hour shifts at work. I decided to give this one a try, and I'm pretty happy with how it has turned out. When I put my makeup on I try to get the oil off my face, I've been trying green tea bags and that seems to work well (it sounds well but it's apparently a good toner), then I used a silicone based primer, as this foundation is silicone based. I think some people may find it a little harder to find a colour that matches, I'm pretty sure I've found lighter colours in the Match Perfection range. I bought 2 bottles of the 2 lightest shades and mixed them together.

I did find the consitency to be a little strange, maybe it was just me, but it seemed more sticky than other foundations I've used, it is better to use a wet sponge I've found to get it to apply/blend better. Even after having it on for a little while it still felt the same way so I put on a little bit of powder over the top to get rid of the feeling (I use Maybelline Fit Me). I am guessing the consistency has something to do with what makes the foundation last longer.

I have a few lines on my face where my makeup creases, I have found that the creases have definitely reduced with this foundation quite a bit. And I have definitely found that it lasts a lot better than other foundations. I wouldn't say it has 100% staying power, but I found about 80-90%. In saying that I work in a pet store where I can sometimes be active, and it does get a bit warmer, so if you're doing a job that is less... sweaty... or even a different skin type, then it may last even better. But I'm quite happy with the results of it and I will definitely buy it again.

Is this review helpful? Yes No

rated 3 of 5 on 10/22/2014 10:50:00 AM More reviews by kthen305

Age: 18 & Under Skin: Combination, Fair-Medium, Not Sure Hair: Brunette, Other, Other Eyes: Green

Rimmel London lasting finish 25hr foundation is a liquid foundation. The consistency of this foundation is pretty good. It's not too thick or not too thin. It's pretty creamy. It gives a nice satin finished base.
1) Gives a nice satin-matte finish
2) Gives medium-full coverage
3) Lots of shades for people with light skin.
4) Packaging is quite neat.
5) Easy to blend.
6) Affordable.
7) Sweat,heat and transfer resistant.
8) Long lasting.

1) I have sensitive skin and this foundation broke me out in just one day. It might work better for skin that are not sensitive or acne-prone
2) It gives medium coverage with one layer but if you opt for full coverage it looks cakey and feels heavy.
3) Not a lot of shades for darker skin tone.

It's a good foundation if you're looking for a drugstore foundation. But since I have sensitive skin it broke me out. So I won't be buying this again.

Is this review helpful? Yes No

rated 5 of 5 on 10/14/2014 3:23:00 AM More reviews by missmaddie91

Age: 19-24 Skin: Oily, Medium, Not Sure Hair: Blond, Other, Other Eyes: Blue

Ok so I have been really fed up with drugstore foundations recently. I have tried so many and the closest I had come to my ultimate was cover girl stay fabulous and even that had been looking cakey on me recently. I had tried this product years ago but was never that impressed but recently they have re released it with new packaging so I gave it a try as it was on sale. I am not normally a big fan of Rimmel but This foundation is AMAZING!! It soaks into the skin making the face look flawless! The texture is not too thick or thin, it covers blemished wonderfully and last all day! I am an oily faced girl and this did not get shiny at all and stayed perfect even at the end of the day. It is a must try! Especially since atm it is only $12. So happy I have finally found a foundation that I love <3

1 out of 1 people found this review helpful. Did you? Yes No

rated 4 of 5 on 10/3/2014 10:08:00 PM More reviews by MAHewitt

Age: 25-29 Skin: Combination, Olive, Warm Hair: Brunette, Straight, Fine Eyes: Green

Have never tried any Rimmel product before so I was pleasantly surprised. The only negative thing is the size of the bottle; it's so small!

Is this review helpful? Yes No