I made the transition from drugstore hair-dye to salon quality and popped into my local Sallys beauty supply store. I always keep my hair jet-black, so picked up the darkest shade in this collection in permanent. I'm only 29, but have alot of grays around my temples, mainly towards the front area surrounding my face. This stuff is AWESOME! The color is RICH! And it really does LAST! I have dyed my hair twice already with this and have only noticed new growth, no fading, no changing color, no blue/purple or reddish tinges. I have tried the Ion collection and the Argan collection--both in jet/darkest blacks, but they are NOTHING compared to this!
I have over 50% grey hair and in my center part it is 100% grey. I have been using this product for two years and it does a fantastic job on the greys with no fading. Getting the right color is another matter entirely. I am a medium-dark blonde - because of the 100% white I have to lean towards the darker blonde to achieve that medium effect in my part area. This color throws red in a big way even if you use the ash which I also use. I use 1/2 medium ash blonde, 1/2 medium blonde, I/2 dark ash blonde and 1/2 dark blonde = 2 parts and 2 parts 20 vol developer.
Here is my recent experience. Over the last numbers of year, my hair has becomes finer and I am also losing more hair. With stress and hormones going nuts, I have been experiencing even more hair loss recently. Yesterday I colored my hair (I always add about 1/2 teaspoon of Phyto Intense Hydrating Oil Treatment to the color). As I shampooed my hair in the shower, it started falling out to the point I began to panic. I don't want to insinuate that the hair color is the cause for this, but until my tests come back from my dermatologist, I also can not rule it out. The other issue I have had is increasingly dry hair. I do not use any products except oil and gentle hair shampoos, etc. so that is not contributing to the problem. I only use a hair dryer set on medium setting.
The main point of this review is to tell you that this is the best I have found to cover grey hair. Will I continue to use this? Given my current situation - I just don't know for now. I will post again with an update.
OMG!!! LOOOOVE IT! I had strawberry blonde hair when younger-hated it then, but would spend a small fortuen to get it back. I went to Sally's and they had d/c an old color I used to use, so I got 9RC-I was worred because the swatches looked a little weird, with even a little green on strands.
I used 9RC Light Strawberry Blonde with their 20 Developer. Put it on roots for 30-35 minutes, then added water to color and massaged it into the rest of my past-shoulder hair, massaging the watery color through roots to end and leaving for another 10 minutes. The color I had on (except gray roots) was faded Red Penny, which had been used over faded Light Redish Brown (both from other brands).
The color is natrual looking and beautiful-not too brassy/coppery/red-just a nice neutral (not too warm or cool) strawberry blonde.
My hair is in wonderful condition. I used a pre-color treatment that you put on and then color over to distribute color evenly. And I used a conditioner that came in another DS coloring kit.
I LOVE the color!!! Red Penny was a little too red, especially at roots when retouching. Light and medium reddish brown was too warm-something not quite right. Other brands of Strawberry Blonde scared me with the bright cover photo (and I remember once ending up with pinkish hair with one brand), and Auburn came out purplish.
This color is perfect.
I picked this up in 1N (Jet Black) on the recommendation of my stylist. I've used this a few times now and have been quite impressed. I don't have grey but my natural colour is dark/dirty blonde and I dye it jet black, and it covers very well and holds up without fading until my next 4 week touch-up. It's a true, jet, jet black with no brown, red or blue undertones. I also find it spreads through the hair easier than drugstore box dyes I've used previously, so I don't miss any spots. It leaves my hair super, super shiney and silky right from the beginning as well (of course after conditioning when I rinse the colour out), whereas my hair's normally a bit stiff until the first shampooing after using a box dye. They're also very generous in the amount they give you compared to box dyes. My hair is shoulder length and with the 2 oz of cream colour and 2 oz of volume, I probably only end up using 1/2 to 2/3 of the mixture (I use all of it with a box colour). I can't vouch for the other colours as I haven't tried them, but if you're looking for a good jet black permanent dye, I'd highly recommend this one!
I hate to bring down the good reviews but this just didn't work for me. For the last 3 years or so I have been using the Ion brand from Sally's which I absolutely adore. I have medium blonde hair which I usually lighten with 9v, 10v or 10a. The last time I used it was with the 12v high-lift because I wanted to go more platinum. It worked really well. When I was at Sally's to pick up more the SA was signing the praises of this line to another customer. It sounded great so I thought I would try it. I purchased the 12a high-lift (with ash tones).
It does smell nice & seemed gentle but that's about the only thing good I can say. It did not lift my new growth very much and made it very gold. The previously lightened areas were very ashy, almost green tinted. I followed the directions precisely and use a protein filler before hand. I had 2-toned hair that didn't look great.
I waited a month and used my Ion 12v and my hair looks great again. All one color again. The darker colors may work very well and based on the reviews they must. But I would warn people about using the lightest or high-lift colors.
I have been looking to get my hair black with a purple tint forever! I tried using black dye with a semi permanent purple over and that worked ok but was a lot of work. Sallys didn't carry a black dye with plum. I found one but it was discontinued. So one day I saw this dye in plum black and plum dark brown and got so excited! So I picked up plum black and gave it a shot yesterday and I have to say it is exactly what I've been looking for! Its beautiful! I used the plum black over john freidas cherry brown and it came out black with purple highlights its very subtle and can only be picked up in certain lighting but its exactly what I wanted and couldn't be happier. I mixed it using the age beautiful developer in 20 and am very happy with ny results. My hair is damaged from dying and I've been avoiding dyes like the plague recently but this one was nice it didn't leave it dry or more damaged. I used dove oil therapy daily treatment conditioner after coloring and my hair was baby soft! So yeah I'm going to buy as many backups of this dye as I can cause sallys seem to love to discontinue dyes I love. :/
This is one of the few hair colors I've used that is actually very true to color. It is not drying unlike many other dyes.
While I do not have "aging" hair, I have put my hair through a lot of chemical and heat damage, and therefore have some/all of the 5 signs of hair aging listed on the packaging.
It's easy to mix up, 1:1 ratio color to developer, the full tube is 2 oz. Here is my only complaint - the metal tube is slightly difficult to dispense all the way through. I am very careful to start squeezing from the top all the way through the bottom, but I can't help but feeling that I never get it all out and that there is still quite a bit of product left!
I don't use the same brand of developer, but rather the standard Sally developer (color care I believe). Another minor issue would be at first, the formula is a bit too runny to work with if using a brush. If you have the option of selecting a brush or bottle for your hair color needs, I would recommend a bottle.
I have used various shades of this line, and the ones that have "V" in the color (for violet), like 5 RV do pull quite purple compared to other dyes, so I tend to avoid this.
In terms of lightening capability - I can't comment since I don't use this for lightening.
Also, this doesn't seem to fade as much as other dyes.
My current combo: 9RC + 8N and I'm very happy with the result. I felt 2 tubes of 9RC would pull tooo copper and I'm trying to minimize brassiness here!! After I let the color sit for about 20 mins I checked the mirror and was worried because my roots looked the color of a penny and I was terrified of having orange hair! However it turned out just the color I wanted, I could've (should've!!) left it on for longer, which I will do next time.The price is not bad either.
Happy with this product - will repurchase - highly recommended
I was extremely skeptical about how Age Beautiful permanent hair color would work on my hair - I've tried other hair dyes from sally and most have been very drying on my hair, using only 10 and 20 volume - and not all have covered gray (i'm about 30% gray) - and they've left my hair very dry and straw like. However, Age Beautiful has absolutely amazed me! Prior to trying "DIY" I went to an Aveda salon for years, and grew tired of paying $100 for color that would fade in 3-4 weeks (even using their shampoo/conditioner), and quite frankly, the color didn't look that much better than a box color anyhow.
I would recommend trying one level lighter than the shade you want, as Age Beautiful suggests. The color is very rich. I used a combination of colors ( 1oz 6N - to make sure grays would cover, .5oz of 6A, and .5oz of 6V - to neutralize warmness - to my knowledge not a lot of other Sally beauty hair colors have a "blue/violet base" in a shade 6 or 7 , so it was delightful to find this brand had and ash and a violet color base - ash alone doesn't neutralize warmness for me). I used 10Volume, and ALL of my grays are covered, and it's a very nice natural brown color - just a tad "richer brown" than expected, but it looks great and my hair feels like I didn't dye it at all (i used the deep conditioner). In all of my hair color experiences, this is the closest to salon quality - my hair looks exactly, if not better than when I went to an Aveda salon and they used a BV base all over color. Amazed, will definitely use again!! My only wish is that the intensive conditioner wasn't so "perfumey" smelling. The actual developer and hair color do not have a strong fragrance, which is a huge plus in my opinion.
I have no grays to cover, but this color was the closest to what I wanted out of everything at Sally's, so I took a gamble. I used it in the color 4R - dark red brown. First of all, I was really surprised by how good it smelled! It was lovely and floral, and didn't have that awful hair dye smell at all. It also made my hair very soft, even after using a color remover to lighten my dyed black hair, and with only using my SO's wimpy conditioner for "limp hair".
The color itself is beautiful and multi-dimensional. I wanted something that looked very Fall-ish, like an Autumn leaf, and this fits the bill. It looks different in different lighting, which is great since I get bored with hair color so easily! In some light it looks simply like a rich, warm, dark brown, in others it shines very red, and in some in looks almost burgundy, still in others it's got the dark brown with subtle red highlights.
I'm pleased, and will definitely consider purchasing this or another color from them the next time i dye my hair.
Very disappointed in this color product. I'm a young 50s, dark brunette, and have been having my hair professionally colored since I first started seeing gray years ago. My hairdresser has switched me to this brand and he has used it for my color appointments for the past six or so months.
I only have my hair washed at the salon (weekly) and I used to be able to go 6 weeks between color appointments. With this product, I have noticed that I end up with hair that doesn't take the color--in other words, hair that stays gray--especially around my temples where it's extremely noticeable. And I am talking about seeing this a few days after color has been freshly applied.
When I reported this to my hairdresser, he reapplied the color the following week on the areas that didn't take. Unfortunately, I am still seeing patches of gray that did not take the color. I am so disappointed: this is why I color my hair in the first place . . . so gray will not show. After several redo attempts, I am switching back to the color line he previously used on me: Pravana. I know my hairdresser is frustrated with the Age Beautiful results I've had because he is getting good results with it for other clients.