In the tube, this gloss looks a lot like BE's Cranberry Sorbet 100% natural lipgloss but with some added silver shimmer. I will not repurchase Cranberry Sorbet because it is too pigmented and looks harsh against my pale skin. Berry Rush, however is much lighter and more wearable for me. I'm giving it 4/5 because, while it is pretty, the colour of this gloss is not among my favourites from this line.