41%
would repurchase
3.7/5
package quality

price range

Reviews

Reviews


3.0
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10 years ago

My natural hair color is dark brown. I recently made the mistake of using L'Oreal Preference Sun-Kissed Caramels, Hi-Lift Gold Brown Ul63, which claimed to add no brassiness, but turned my hair...

About reviewer (5 reviews)

Age25-29

SkinCombination, Medium

HairBrunette

EyesGreen



5.0
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10 years ago

Used 7A dark ash blonde with the cool 'mix tone' to nix my red from henna and grow out my natural dark brown. Since my hair is so over processed under the henna I got the dark blonde and sure...

About reviewer (389 reviews)

Age30-35

SkinCombination, Medium, Cool

HairBlack, Straight, Fine

EyesHazel


4.0
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10 years ago

I've used 8A and 10A on my hair, and like other reviewers have mentioned, it's not very ash-y at all (especially the 8A). I highlight my hair in foils at home (with the kaleidocolors), and use...

About reviewer (3 reviews)

Age30-35

SkinOily, Fair, Not Sure

HairBlond, Straight, Other

EyesBlue


5.0
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11 years ago

I used to use Clairol Compliments Demi, but that's been discontinued. For a while, I kept buying it online, but recently I decided against it, thinking I don't want to use really old hair dye. I...

About reviewer (49 reviews)

Age25-29

SkinAcne-prone, Fair, Cool

HairRed, Wavy, Medium

EyesViolet


2.0
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from

11 years ago

ugh, I should have read these reviews beforehand. I bought this in 4N Light Natural Brown. it comes out as a dark brown, but I buy "light brown" demi-permanent hair colors knowing that they run...

About reviewer (261 reviews)

Age19-24

SkinAcne-prone, Fair, Neutral

HairBrunette, Wavy, Fine

EyesBrown


2.0
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11 years ago

I tried using this product in 6AA- Ultra Cool Dark Blonde to touch up my roots which are a medium brown. This product was recommended to me to counteract the orange brassiness I usually experience....

About reviewer (4 reviews)

Age19-24

SkinCombination, Olive, Neutral

HairBrunette, Wavy, Fine

EyesHazel


1.0
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11 years ago

I purchased this hair dye at Sally's the other day. This is the worst hair color I have ever used in my life! I got the 8A Ash Blonde. This is a horrible color. It's not ashy at all. It rinsed out...

About reviewer (24 reviews)

Age36-43

SkinAcne-prone, Fair

HairBlond

EyesBlue


2.0
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12 years ago

My hair is normally medium/light brown, but can get brassy. 10% gray. I usually use Wella or Ion Demi permanent in medium ash blonde. I decided to try this since b/c I haven't been overly thrilled...

About reviewer (1 reviews)

Age30-35

SkinSensitive, Fair-Medium

HairBrunette

EyesBlue


1.0
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13 years ago

Awful. I wanted to freshen up my hair and have been so sad since they DC'd the toners I used to use by Clairol. The SA recommended this one in 10A along with a Level 10 Developer. This stuff only...

About reviewer (719 reviews)

Age36-43

SkinNormal, Medium, Cool

HairBlond, Straight, Fine

EyesHazel


2.0
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from

14 years ago

I recently tried Clairol Premium Creme Demi Permanent and was NOT IMPRESSED. My hair is permed and about 50% gray. It colored too red and too dark initially, then faded rapidly. The developer...

About reviewer (4 reviews)

Age44-55

SkinOther, Other

HairOther

EyesOther


2.0
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14 years ago

Did not like this--at all. I have been using Wella Demi, which I liked, but did not cover gray as well as I would have liked. So I decided to try another Demi, as I have found I really prefer it...

About reviewer (56 reviews)

Age36-43

SkinCombination, Fair, Cool

HairBrown, Wavy, Fine

EyesBlue


3.0
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14 years ago

Pros: Lasts, true to swatch, offers a wide-range of colors, including lower level ash Cons: Drying, doesn't cover greys well, pricier than others I tried this fairly new line of demi permanent...

About reviewer (140 reviews)

Age19-24

SkinNormal, Fair-Medium

HairBlond

EyesHazel




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