I have mixed reactions to this product. First thank goodness Bobbi Brown finally put a doe foot applicator in their gloss, instead of the awful brush that is in the regular glosses. This gloss does have a deep color. I got it in Naked because the on line chat service agent told me Naked would be closest to Buff in their regular gloss. It isn't. Naked is nothing like Buff. Naked is a beige-brown with no hint of pink at all. The color on me looks like death warmed over. It might work on some people though with different skin coloring. But, while I love the applicator, they decided to fragrance this with both peppermint and limonene, which just gives a very strange and not very likeable combination. The scent is very faint though. I probably won't buy this again because they are lots of good gloss options out there and the scent of this plus high price isn't worthwhile to me.