This is a very inexpensive product and behaves like one. I have the shade Heartbreaker.
The color of the stain is nice, looks quite tan in the tube but applies a very neutral, soft pink. In fact, I love the color, hence my 3 star review.
The clear gloss is actually pretty decent. Not over drying, no discernible smell, not too sticky.
The formula of the stain is terrible. Firstly it's very creamy, not very pigmented, and I can't see any staining effects on my lips. Basically there is no stain.
The formula applies terribly, it clumps, balls up and is in no way a smooth application.
In order for it to be wearable, I apply it with the doe foot and then have to rub and smooth in with finger tip. Then I do another layer, same thing. Then another. Once I've got it smooth, or as smooth as it will get, then I put a layer of gloss.
As far as wear, I get about an hour out of it, with the gloss over top.
This is definitely not a 'lip stain', nor is it a long wearing color/gloss combo.
WHY I DONT COMPLETELY HATE IT: It was cheap, I wasted almost no money. I have little expectations of cheapo product lines like elf and nyc, sometimes I'm pleasantly surprised and that's great. Never let down though. And lastly, once I've gone though the bitch that is the application process, I like how the color and gloss look on my lips, very much so. I will use this up happily because I paid 2$ for it :)
A completely unusable product for me, returned.
Thin and streaky or thick and goopy.
Did not stay set when gloss was applied, it got smeary even with a lip pencil.
I let it set, even blotted gently to be sure...but the color transferred to the gloss wand, making the clear gloss look cloudy and dirty.
The colored portion smelled odd and astringent, separated in the tube and the gloss has an unpleasant texture and taste.
The stain used alone was drying and it feathered,
The gloss is not pleasant enough to use alone or over other colors.
My store had just put up this ELF kiosk the week I purchased so I know it was not old product.
Wet n Wild Megalast Liquid Lip Color is the same price and actually works well.
Any WnW Lipstick with a NYC gloss over is nicer.
A product that doesn't work well enough to use without extraordinary measures or a lot of compromises or excuses is not a bargain at any price.
I got this in Lady Luck, which is a pretty warm rose on me. Love the color, but staying power was no more than any old lipstick or even lip balm.
Works good, but dried my lips out, so I will not repurchase. :(
I have five of these colors: Birthday Suit, Heartbreaker, First Date, Lucky Lady and Red Carpet.
Beautiful colors and well pigmented. Red Carpet is my favorite red to wear on my lips.
Natural looking colors as well (with the exception of red carpet).
Aren't very drying, if at all.
As with all e.l.f. products, cheap.
Take a while to dry before you can put on the clear gloss.
Isn't exactly a stain, it comes off fairly easy.
I found when applying the stain, you have to be very light handed. If you slather on a ton of it, it will take longer to dry.
This is a great lip stain! Long lasting color and a cute clear gloss. Not drying but exactly the opposite. I like First Date personally. You do have to order this online however but a very nice lip stain to own.
Colors were nice, packaging was ok.....smelled strongly of heated plastic and that smell didn't go away. Had to return them.
I bought this in Fashionista and was so pleased, I immediately ordered two backups and two more colors. This is a moderately pigmented lip cream that dries to a soft matte finish, which you follow with a clear gloss. You should wear it over a lip balm, as it can be drying, but it lasts for several hours. Fashionista is a clear, rosy pink, very flattering on my NW20 skin. It's a great basic if you want more than a nude lip but not screaming color. I've had good luck with e.l.f. products. Their Studio Line offers some great values, although somewhat limited color ranges.
I don't get the negative reviews on this product. First, it's dirt cheap at $3. How much cheaper can you get? Second, the packaging is nice, not high end but this IS e.l.f., not Guerlain! You're not paying for fancy packaging. Thirdly, while this isn't a stain in the sense of those hideous pencil lip stains (which all seem to turn bright fuchsia on me) it does stay in place much better than a regular lipstick or gloss, doesn't get all over your DH when you kiss him, and doesn't leave a colored imprint on your cup when you drink your coffee, all things I require of a stay-on lipstick.
Not sure why this is called a "stain." There is no staining in the sense that, once the layer of product wears off, colour is still left on the lips. because the layer of colour dries, it's going to dry out your lips somewhat, regardless of whether you use the included gloss or a balm under the colour. Additionally, because it dries, any moisture that comes in contact with it, be it saliva or balm or gloss is going to turn it pasty.
I have this in 2 colours, the hot pink and a rosey nude, and I don't care for either. Due to the chalky nature of the colour, it highlights any lip imperfections, so any dryness or fine lines are immediately visible. The drying, I mentioned, feels a little gross and, once you add the gloss to the dry colour, it just feels heavy and thick. The colours are nice and, if these worked like an actual stain (think balm stain), I think they would be beautiful, but the formula is just bad. The only time I use these now is to use the clear gloss on it's own with other products. Would not repurchase, as I've found much better products that are true "stains," even if they're a tad more pricey.
I don't get all the negative reviews. This product is awesome! The trick is the wait till the lipstain is dried first because it goes on like a lip gloss. You'll know it's dried when it's matte. Once it's completely dried, it's definitely a lip stain. What I really like to do is to add the clear gloss on the center of the bottom lip for a more finished look. But if I'm going for a more natural look, I would just skip the gloss completely.
If you're concerned with it being a little drying, putting on a lip balm first usually helps.
However, the one thing that I don't like about this product is that it can be streaky. But it's nothing that you can't work with.
I have the colors heartbreaker and birthday suit, but I'm definitely going to purchase more!