I've been buying this mascara on and off for four or five years, as long as it has been out there at WalMart, when Hard Candy stopped being a Sephora-type brand. I alternated this with Clinique Glossy Mascara and Lavera in dark blue. These mascaras always worked for me because they supplied the following requisites for my eyes:
Not allergic to it
Doesn't flake off
Easy to wash off
No thick, clumpy appearance
Let me explain about the last item. I deliberately DO NOT buy thickening, volumizing, false-eyelash appearing, types of mascaras. I have long thick lashes that are without much color. All I want is to color them. Anything more than that, and I end up with "doll eyes". Looks ridic' on me. Maybe not on you, but it does on me.
For this mascara, I add a fifth "requirement": I can afford it when I'm rather poor.
The brown I buy it in, Mudslide, is a true brown. I don't wear black or black/brown mascara---too harsh and theatrical on me. I love being able to acquire an actual brown mascara; it looks more natural, and not like I'm trying too hard!
The smell doesn't trouble me; it's not "plasticky" or offensive (to me, anyway).
This mascara does well for me, and I don't have to spend a lot for it. Back in the 70s and 80s I was so desperate to get mascaras that I could wear without red eye that I had to buy the even-then very expensive Lancome Maquicils. I bought it in blue (great for giving you that bright eye appearance). It was $12, $13 a tube back then, back when drugstore mascaras were about $2.00, so I was always on the lookout for something less pricy at the drugstore. I was unable to tolerate anything made by Revlon, Max Factor, Cover Girl, Almay, Coty, Cutex, Yardley, etc. Whatever was there, I tried them all. Instant awful on my eyes. Hyperallergenic? Yeah, right. Lie. Still got red eye. Crusty, y'know? There was a brief while that I used a washable Cover Girl product that wasn't bad, but nothing stays on the market long, does it?
So I have a fair amount of experience in trying out mascara after mascara to find something that meets the four requirements. Hard Candy Ginormous does it for me. I don't know about the Ginormous thing so much---I don't get an exaggerated appearance from it, but then, I don't put it on with a heavy hand. Often I only put it on the top lashes (getting older now, want a more "lifted" look). I use a lash curler beforehand if I want to get fancy; I don't look to a mascara to curl my lashes for me. But if you want a mascara that meets the same requirements I have, you'll like this one.
It does come in blue (uh, electric blue!). Although these days I usually buy it in "Mudslide", as mentioned above.
- no clumping at ALL!
- goes on super smooth
-it does nothing for my lashes
- no lengthening / no volume
I would recommend you to stay away from this mascara if you want volume or lengthening. This will not give you either of those. If you are looking for just a tiny bit of definition to your lashes then maybe this is for you but it will merely make your lashes look a bit darker.
I thought this would be great, but I hated it. It did nothing for my eyelashes, I had clumps and no definition. I wouldn't buy this again
Worst I've ever tried. Packaging was cute, that's all. It barely coated my lashes.
Garbage. Doesn't grab and separate my lashes. Complete waste of money.
First, my lashes are really long, but fine. (I have a lot, but they are very thin) so I usually have trouble with Mascaras that clump-my fine lashes then turn into spidery lashes and it looks like I don't have very many lashes. I have tried everything from full n soft to the lash blast. Some have worked, others not so much. I have also have had difficulty finding brown or brownish-black in certain mascaras. Well, I this mascara has separated my lashes, and while it has not necessarily thickened my lashes, it actually looks like I have lashes. The best part, it comes in pure brown, for those days when I going for a really natural look. Might repurchase unless I find something better.
I LOVE this mascara. It holds curl very well and does not flake on me during my 8 hour work day. I just recently purchased this for the third time. I recommend it. :)
I've got really long lashes and it's easy for mascara to turn gross and fake looking on me. But this is great for a very natural look. If you have shorter lashes that are more sparse this won't be for you.
I really dislike this a ton. It does nothing for your lashes. It just lightly coats them even if you apply it two or three times. No length or volume. I am so disappointed. For like 5 or 6 dollars I can get Loreal Voluminous cheaper!