Pricier than MAC lipsticks but far superior in quality and packaging. I love wearing this colour for everyday looks, it's a simple, pink/nude/beige with a gloss finish and subtle micro-glitter. I like the finish, it makes lips look full and moisturised. Staying power isn't fantastic but it's easy to reapply.

When I saw this lipstick color at Sephora, I knew I had to have it. It just spoke to me. As soon as I got back in the car, it was out of the adorable box and on my lips. Much to my disappointment, as soon as I got home (no eating, drinking or smooching...haha in between) 15 minutes later, nothing remained colorwise, only a garish amount of silver sparkles covered my lips. I was so disappointed. I should have returned it, but wanted to like it so much because the color is so wonderful. I've tried it over and over again by barely applying it, wearing it over lipstick, packing it on, etc. It has so much potential because the formula goes on like a lipstick, but looks fairly glossy. Major disappointment. :-( I've tried it with lip primer, I've tried it with the paint on products that are supposed to make all lipstick long wearing....nothing works.

My advice, if you buy this, be prepared to give it to your teenage sister, daughter, niece, etc. because it is a perfect product for a teenager.

This is my absolute all time favourite lipstick , I must be on my 6th tube, the formulation feels nice and creamy and I love the slight glitter look it has which adds a lovely sheen , I think this is a colour which is very neutral pink/nude and would suit most skin tones, I would rate this lipstick 10/10 I would not be without it.
The packaging is nothing special but it's what lies within that matters.

This is a really lovely color, very close to my natural lip color. It goes on really smoothly but the glitter is really overwhelming. This also dries out my lips within just a few minutes and so I have to reapply a lot. I won't buy this one again but will use up what I have left as the color is so nice.

I love this color. The formula doesn't last very long but I'm ok with that. It is very buildable too. It's a very pretty plumish pink color and it's also very shimmery. It's not too bright or shocking though which is very good. It's great if you want a natural look with a little bit of a pop.

does not stay on very long and that is a real pain and it is very expensive for such a sheer color that does not stay on for longer than 15 mins

This is a lovely natural looking lipstick. It is quite close to the natural colour of my lips so it just adds a bit of shine and definition on me. It glides on really nicely, however it glides off just as well. I actually bought a No7 lipstick that is identical to it and is about half the price...guess where I'll go next time I am looking for a natural looking glossy lipstick!

Update: I hate the glitter in this. It ends up all over my face, looks tacky and dries out my lips. I think I will finish this lippie soon and not repurchse. (Has to be reapplied frequently because it just slips off!) Have removed one more lippie!

This color looks lovely on a range of skintones! I'll take off a point because it doesn't really have staying power, but the color is great, it glides on smooth, and it doesn't dry out (a problem I have with pretty much every dept store lipstick I've used). The glitter is a little off-putting for me because I have bigger lips (glitter/shine just makes them look bigger, eek!), but for this color, I just don't care. Love it!

Years ago, I was obsessed with a lipstick by Iman called Enchanted. It was a light to medium rose pink with an explosion of microscopic golden glitter. I thought it was the prettiest lipstick known to mankind; when the brand folded, I searched brand after brand for something even remotely similar, but always came up empty handed.




A few days ago I came by Swoonderful. While not a dupe (it's not even really that close), it still reminds me of Enchanted. This one is lighter in color - some have said it's almost a nude pink - but it has that shimmer/glitter business running through it, providing that wet effect usually only found in glosses.




Lips have to be perfectly moist and exfoliated when wearing this; the glitz will just look dreadful on chapped, patchy lip skin (but then again, what doesn't.) The wear isn't terribly long, but it's not bad, and it applies smooth and soft - it's got that over Enchanted, which was pretty gritty in texture, and left glitter bits everywhere. Swoonderful has no grit; it's just very soft and pretty. It will definitely light up your face. continued >>

This lipstick lives in my handbag permanently. It suits my NC15 medium pigmented lips perfectly, giving an awesome polished look and the finish and glittery bits make my lips look awesomely plump. I love it! The only thing is the colour doesn't last long and leaves me with really glittery lips that look a bit odd :( so it's not really suitable for work where touchups are minimal. But overall, great product with great packaging at an OK price, just wish the colour would last longer!