For reference I am NW 20 with quite pigmented lips - a little lighter than this lip colour. Perfect with my navy smokey eye look that I wore to my friend's wedding. Glides on beautifully, not too drying but not exactly moisturising. Does not bleed and lasted reasonably well. Nice matte finish but not too dry looking. I thought it complimented the new Hervana blush beautifully.

Finally I found the perfect lip color for my upcoming wedding! Luckily I wasn't discouraged by the other reviews here. While I do agree this shade is beautiful and it leaves your lips soft, it does wear off quickly but not as quickly as most people claim. To me it'll last long enough to get me through the ceremony then I'll simply reapply for photos. I don't think I'd repurchase mainly bc I get bored with most items before I even use the first one up and also the staying power factor. (But then again I'm not one to enjoy makeup on my face all the time so the staying power isn't a huge factor for me. The fact it's moisturizing is more important to me.)
I've also found Sephora's Pinup Lip Liner to be a very good match which keeps it from bleeding. It's a very bright, vibrant and healthy look. I'm pairing it with MAC's Pink Swoon Blush and Hard Candy's Rock N Roll Eyeshadow for my perfect day. (My wedding is purple.) I can't wait and hope I don't wear it out bc I have another 10 months to go. Can you tell I'm SO excited?!!)
I do think this is the PERFECT pinky/berry bridal lip color and I recommend all brides to be to check it out :)

I LOVE this lipstick. It looks like a nice watermelon-y pink on my lips and has an opaque looking color. It is definitely a matte lipstick and has no shimmer, but it looks really hydrating and they look really full and soft.

I have a warm and very pale complexion, and this dark pink lipstick looked great on my skin.
It's a bit expensive considering I dont think it lasts more than 20 minutes on my lips and then I have to reapply. All of the benefit lipsticks I've bought use up quickly because of its creamy texture, but this lipstick just doesnt last long on the lips. I have lip glosses that last longer.
The design on the tube is cute, but the packaging broke, the twist thing won't twist up the lipstick even though it's more than half full.

This is a gorgeous red colour. It feels and looks more like a gel than it does a lipstick. There is a slight shine to it and is slightly opaque. Goes well with most skin tones.

I'm NC20-25, dark hair and eyes, and very yellow undertones. It's difficult to find a pretty warm-toned pink lippie, but this one is wonderful. It's like a slightly bright dusty rose - perfect as an everyday lipstick. The other way I like wearing it is layered over a bright red lippie (NYC Retro Red is my favourite). That produces a very bright warm-toned pink. The texture is definitely 'silky' and smooth - so don't expect great staying power. I adore silky lipsticks, so I don't mind the price. Makes my lips look very shiny, plump and healthy.

This is a beautiful deep pink. It's very rosy and it brightens up my face. From what I can tell on my lips, it's a true pink, not light but not exactly "hot pink". It's very moisturizing, almost slippery feeling. It has a bit of shine but a lot of pigment so no layering is required. I wish the staying power were longer, but it's hard to expect that from a moisturizing lipstick. Then again, since this cost 26CAD, I expected a lot. I won't buy this again, the price is too much for something that isn't HG. I hope I will be able to find this colour again in a cheaper tube.

I gave it two lippies because it is a very nice colour, and it is indeed a silky finish. It goes on very smoothly and my lips feel nice.
However...as 20-ish dollar lipstick, I would expect this to stay on and look fabulous for more thank half an hour. I bought the lipstick and found myself constantly reapplying. I'm trying to use it up so I can just get rid of it. I will not be buying any benefit lipstick anytime soon.
This lipstick also bleeds very easily even with liner/primer.

I recently bought Nice Knickers, and I wish I wore it for a while before making my purchase. Nice Knickers is a beautiful berry pinkish red when first applied, but then after about 10 min. it dries up and turns into an orange color. Also this lipstick is very drying to the point of having to put on chapstick after it wore off, and my lips are usually never dry! Will not re-buy!

i think this is a really pretty, bright pink. it's slightly glossy, and no, it didn't last on me for 1/2 hr in the mall after i tried it at sephora! it's very similar to a shiseido color i adore & that lasts, so i won't buy it. continued >>

I like this color it's pretty and makes a nice everyday color for me. With that said I wouldn't repurchase because it just doesn't last long enough on me and there are other colors like it.

This is a beautiful color admittedly and does show nicely on my NC30 skin. But I find this line of Benefit Lipsticks very sheer. It comes off really quickly in my experience. I find this comparable to YSL Rouge Pur # 126, which I love. Its much longer lasting and packaging is more chic too. Would not be re-purchasing.

I love this color! It goes with my fair skin and blonde hair very well. It is really pink and I have to apply it with moderation lest I end up looking like I'm from the 70's or 80's. I'm not sure if I'd call it a rose pink because I noticed in a picture that it has a bit of a peach tint to it, which is weird because like I said it's really vinyl pink in the tube.
The thing I don't like about Benefit's Silky Finish lipsticks is that they leave my lips pretty dry. I have to be using some form of chapstick or lip calm regularly. I took a lippie off for that.
I do like how they distribute color and shine. That's nice not to have to use an extra lip gloss or something.
I would definitely buy this again.

Great lipstick!Is quite sheer but you can build up the colour which i like!Would defo buy again!

absolutely great product! the color is fabulous and I always get complimented on it. I own several colors from this collection but this is the one i keep going back to. Will definitely buy again.

I bought this because I needed a new pin-up girl reddish-pink lipstick. I also wanted a formula that was for an everyday look. This seemed like the logical choice because it's pretty sheer. Anyway, I really love the color of this because it's not too dramatic, but I find it a bit too matte. When I do wear this I usually put my Philosophy peppermint stick gloss over it to make it a bit lush. I also feel like I need to experiment with a lipliner to change up the color just a little. Even though the color is perfect in itself, there's something missing on me. If I find the perfect combo, I'll probably change my answer of buying this again from a "No" to a "Yes".
Update: No matter what I did, it kept turning orange on me so I returned it. Too bad because it's got a nice 40's feel to it.