Cleansers -It Cosmetics -Confidence In A Cleanser

on 7/14/2018 7:27:00 PM


Nice cleanser, but it's pretty basic and doesn't do anything special.

For reference my skin is combo-oily, not sensitive, and it is clog-prone. My HG cleanser is Peter Thomas Roth's Anti-Aging Cleansing Gel, but sometimes I like to use different ones. There wasn't anything wrong with this IT Cosmetics cleanser per se, but it didn't really impress me either.

Lathers up nicely and rinses off easily. Makes my skin feel extra clean, but never dried out. Does a decent job of makeup removal, but it's also good as a 2nd step in a double-cleanse.

In short, it does the job but that's all it does. No added brightness or glow, no evening of the skin tone. Just straightforward cleansing. So I give this product four stars but I wouldn't buy it again.

2 of 2 people found this helpful.

Blush -It Cosmetics -Airbrush Blush Sweet Cheeks

on 7/12/2018 10:57:00 PM

This for the pressed version. I think this blush is beautiful. Yeah it has some glitter but it is so fine that it's not really noticeable once it's on. Its similar to Nars Orgasm, a golden pink. I like the smooth texture and it floats on. I'm light complected with light blonde hair and green eyes and it's perfect for my complexion. I don't think it's overly pigmented. This is my everyday blush. I wish I could buy the entire It cosmetic line! Next purchase for me is the Bye Bye pores bronzer. I tested it at Ulta, another dream product.

Eyes -It Cosmetics -Tightline Full Lash Length Black Mascara Primer

on 7/12/2018 5:41:00 PM


This lash primer is absolutely a miracle product, and I’m not sure what I’ll do if they discontinue it. I used to wear it as a super natural black mascara but then realized black does nothing for my “light summer” fair coloring, so I switched to navy mascara. However, I missed this product’s ability to get the roots of my blonde lashes, so I tried actually using it for its intended purpose (!), as a base primer, and I was shocked to see how amazing it works that way! You see, I normally detest primers, which consistently: 1) are white and make my blonde lashes look even blonder at the root—exactly the opposite of what my nearly albino blonde face needs and 2) take away the youthful, glossy, smooth, lash look I love. Inevitably, mascara over primer looks overly done and aging. However, this mascara solves both those problems, in a miracle like fashion! It makes such a difference to my look. At first, I thought it couldn’t possibly be responsible for my much prettier than usual face; but, sure enough, the next time I wore it, I found myself, again, wondering why I looked so good. Just dawned on me that this primer is responsible. It gives depth to my eyes, by darkening my root line, which is washed out, normally, since no lash brush gets this close. In addition, it adds a youthful delicate “Bambi” texture to my lashes so that my navy mascara ends up looking similar, despite being a thickening (sometimes clumpy) formula. The trick is to apply this lightly and then just tap the other mascara over it, transferring the color and a bit more volume. I am totally in love! You must try it! (For reference: I have very fine blonde lashes but lots of them).

Update/Edit: I removed a lippie for the lack of color selection. Black is still too dark on me, and there’s no grey or blue option in this mascara. I still love this as a very natural mascara for someone, and it can look great under a lighter mascara. However, I think it ultimately I need to stick to Le Volume de Chanel #70 or the (limited edition) grey #37.

Eyeliner -It Cosmetics -Liner Love Waterproof Anti-Aging Creme Gel Eyeliner

on 7/11/2018 6:34:00 PM


i have the shade graphite, i believe its called, a dark charcoal grey with some shine, not matte but i love glitter eyeliner, eyeliner thats matte and black is too harsh for me. anyways this product i had for about 2 years and it hasn’t dried out, which is hella amazing, i also store it upside down, that probably helps. its a preety big pot of eyeliner gel. a lot of gel eyeliners do not stay on me, loreal’s infallible gel that tati loves smeared, even with all the prep and setting, and maybellines eyestudio is too drying, kinda tugs. this gel, is similar in texture and consistency to the loreal one but this actually stays on my lashline.

1 of 1 people found this helpful.

Cleansers -It Cosmetics -Bye Bye Makeup 3-in-1 Makeup Melting Cleansing Balm

on 7/10/2018 5:57:00 PM


I've repurchased this several times. I have dry, sensitive skin, and I tend to like cleansing balms in general. This is my current favorite. As others have said, this is very similar to Clinique's Take the Day Off, but this is cruelty free and Clinique is not, at least at the time I'm writing this. This doesn't sting my skin or cause breakouts, leaves my skin clean but not dry, and is good at removing makeup (including eye makeup, but be sure to wipe all of this away from the eye area thoroughly or it will get in your eyes and then it's hard to rinse out). This does have a citrus scent and while I wish it was unscented, it's not a bad smell and it doesn't seem to irritate my skin. Travel friendly (I sometimes de-pot it into travel size tubs) and spillproof.

2 of 2 people found this helpful.

Foundations -It Cosmetics -Bye Bye Redness Anti-Aging Cream

on 7/10/2018 11:10:00 AM


This product works very well for hiding my rosacea and is not too greasy. It does somewhat draw attention to dry/flaky skin on my cheeks but otherwise works well. I have combo/sensitive skin.

2 of 2 people found this helpful.

Concealers -It Cosmetics -Bye Bye Under Eye Concealer


I really wanted to like this concealer. I tried applying it with my fingertip, with a brush and with a damp BB, the brush was the worst, then finger, BB the least bad. It’s so thick, literally a pinprick is enough for both eyes. It’s impossible to blend w/o tugging hard on the delicate undereye skin. It’s impossible to get it all the way to my lash line. It creases my god it creases! My powder foundation settles in the creases and it’s like my undereyes had an earthquake and the creases are the faultlines. At the end of the day my undereyes look horrible, the creasing just gets worse as the day passes. Also you need industrial strength eye makeup remover to get it off, regular cleanser will NOT budge this goop. I’ve seen it the next day after cleansing at night and in the morning, staring at me in the mirror, taunting me, ‘good morning dorkus I’m baaaack’.

It does cover undereye bags but it’s way too finicky to be worth messing with. Who has 5 minutes in the morning to tussle with concealer? I want to apply, blend, and move on with my day. I think for this to work at all it requires several steps, that combined with the horrible thickness and latex paint texture puts me off.

It’s like liquid plastic imo. Thank goodness this was a sample with purchase because if I had paid for this I’d be returning it. IT cosmetics are so spendy I couldn’t keep this if I had paid $$$ for it. Hard pass for me.

6 of 7 people found this helpful.

BB Cream -It Cosmetics -Your Skin But Better SPF 50 CC Cream

on 7/6/2018 2:24:00 PM


Ok so I also have a love hate relationship with this foundation. I first fell in love with it because it gave a nice dewy glowy finish without looking greasy or oily (I have combination skin), the colour matches my skin tone (neutral leaning on yellow), and it did not break me out whatsoever ( I have sensitive skin). Previously been using Clinique foundations and while they didn’t break me out, my skin looked dull with that on.
So this is a ‘my skin but better’ foundation.
My only gripe with it: It’s truly a light-medium coverage foundation, you can’t build it up AT all or else you run the risk of it looking cakey, uneven or actually a greasy mess. Don’t look to this for full coverage as I’ve tried a few times.
A little goes a long way with this product, it has good sun protection, it’s moisturizing and has a beautiful skin-like finish.

But if you like matte and full coverage from a foundation, look elsewhere. This is still a CC cream, albeit better coverage than other CC creams so maybe I was hopeful in Trying to build it up to full coverage. But no. Don’t do that.
Still a beautiful light-medium coverage foundation.

2 of 2 people found this helpful.

Foundations -It Cosmetics -Confidence In A Compact SPF 50 Solid Serum Foundation

on 7/6/2018 9:47:00 AM


I like different foundation finishes and this cream formula is unique in my collection. The compact is well designed with a double lid system to keep it from drying out. Took a lot of trial and error to figure out how to apply since the texture is both creamy and stiff - I tried different brushes and sponges and primers but it still was streaky and hard to blend. What works for me is the flat foam pad that's included and that you can get bags of at the drugstore. I use it dry and press the foundation into my skin, working in sections, using less pressure as it kind of melts in, watching closely to keep it even. For me it's not a fast, out the door application but it looks nice when it's done and and set with setting powder. It begins to break down after 8 hours or so which is better wear time than I get from It Cosmetics CC cream. I have dry aging skin with scarring and wrinkles and it doesn't accentuate them plus it's moisturizing and feels pleasant and not tacky; probably not a good choice for oily skin as I think it would slide around. Very nice for travel, too.

2 of 2 people found this helpful.

BB Cream -It Cosmetics -Your Skin But Better SPF 50 CC Cream


This is the only high coverage “foundation” that doesn’t look cakey on me whatsoever. And i love dewy finishes and for those two reasons im giving this a 5 lippie.

I do however dislike that packaging and the shade range.

I’d still recommend if you are someone who likes high medium coverage and dewy finish.

1 of 1 people found this helpful.

BB Cream -It Cosmetics -Your Skin But Better SPF 50 CC Cream

on 7/4/2018 10:37:00 PM


Replaced my foundation with the CC cream for a high coverage base that cares for my skin. Pump pack design is brilliant and allows me to use the entirety of the product. I have repurchased multiple times and have recommended it to many friends and family.

BB Cream -It Cosmetics -Your Skin But Better SPF 50 CC Cream

on 7/3/2018 9:43:00 AM


I really wanted to love this because I had heard so many good things from friends. However, after about a week of use, I began to develop whiteheads around my nose. Not what I wanted from my foundation. Gave it to a friend to share with someone who can wear.

1 of 1 people found this helpful.

BB Cream -It Cosmetics -Your Skin But Better SPF 50 CC Cream

on 7/3/2018 8:48:00 AM



I found out the hard way (someone put it on me during a mini makeover at Sephora before I could stop them. I had hives for a week).

Why??? Why would anyone put orange, grapefruit, lemon and lime oil in a product designed for sensitive and rosacea prone skin??? It makes no sense!!!

Anyway, I took Benadryl and cortisone cream for a week, and was left feeling sad because it seems that those who aren’t sensitive generally seem to like the formula otherwise.

11 of 12 people found this helpful.

BB Cream -It Cosmetics -Your Skin But Better SPF 50 CC Cream

on 7/3/2018 8:27:00 AM


I've had this for over a month and I'm still not sure how I feel about it. I have a serious love/hate relationship with it, because it's one of the most frustrating face products I've ever used, and I don't know if that's because of my skin or the product.

There are 7 shades, which is actually not too bad for a BB or CC cream from what I've seen, but it's still not great. I have the lightest shade ("Fair," I believe) and it's definitely still too dark. But, I'll give them credit for it not being super orange or pink. I mix in a couple drops of white foundation, top with a powder that's pretty close to my skin color, and make it work. But the darkest shade isn't very dark, and the lightest shade isn't very light. I feel like at this point, companies should be making a wider range of shades for face products, including BB and CC creams.

The coverage for this stuff is ok. It's not full coverage, but it's way better than any other BB or CC cream I've tried. I don't have much to cover as far as active acne at this point (I get some hormonal spots a couple times a month), but I do have a lot of purple-ish marks left over from years of dealing with skin issues. This doesn't completely cover them, but it seriously minimizes the color of them so they just barely show through. Same with active spots. In the past, even with medium/full coverage foundations (I never wore truly "full coverage" foundations because they were always too heavy on my skin), I had to add concealer on top to cover the redness. This usually does a great job of toning that down enough so that I don't bother. I also rarely use under eye concealer, unless the dark circles are super bad on a particular day.

The smell irritates me, but doesn't actually irritate my skin, so I'm not knocking off any lippies for that. I haven't pulled up the ingredients list to figure out what the smell is, but it's kind of herbal, sort of like a tea maybe. It almost reminds me of mint, but not quite. Whatever it is, I'm glad it hasn't irritated my skin, but I wonder why it's in there.

I like the SPF in this. That's the main reason I got it, because I could not find a facial sunscreen/sunblock that I could actually use. This stuff is the least bothersome I've found, and goes on much smoother than anything else I've tried.

What I'm struggling with is getting it to look good. I find that it really clings to dry patches and makes them look way worse. I've put this on and found dry spots I didn't know were there because they were invisible before. It also tends to look weird all over, almost like it's breaking down immediately after applying it. But what's weird is that it doesn't do this every time I use it. About 30-40% of the time, it looks amazing.

I've tried using it over a light moisturizer, over a moisturizing spray (this seems to yield the best results), over a moisturizing primer, over a matte primer and light moisturizer, entirely by itself, under pressed powder, under loose powder, no powder but matte setting spray, no powder but other setting spray, powder and a setting spray, and probably a few other combinations I'm forgetting. I've also tried this by itself on days I won't be leaving the house, without mixing in the white, and I got the same results so I know it isn't my white mixer.

I've also used my fingers, a brush, a sponge, and every combination of those together. I think I get the best results from applying it with my fingers and smoothing it all over until it's rubbed in, then buffing with the Real Techniques Expert Face Brush. Iv'e tried a couple other brushes, but this one seems to work best in smoothing everything out and giving it the best finish.

I set this with powder and a spray because even on my dry skin it can look a little greasy (it might look better in the winter), probably because of the sunblock. That's also so I can add blush or whatever on top, so I would probably still set parts of my face with powder in the winter. The spray just seems to help lock everything in place.

I'm a little confused about the packaging choice, but I don't hate it. It did take about 45 pumps before any product came out, though. I have a feeling that when this is "empty" I'm going to have to cut it open and squeeze out whatever is left into a jar or something, though. I could be wrong about that. I've never had a pump/tube combo product before, but I feel like there's going to be product lodged somewhere in there that the pump can't quite get out.

I think the claim about it minimizing the appearance or pores and lines is not true. I have a small line between my eyebrows and this stuff settles into it and makes it look way worse than it is. The same thing happens to lines across my forehead, and one near my mouth. My pores definitely don't look much/any better under this stuff, either.

This is a product I really wanted to love, but it didn't live up to the hype for me. I might repurchase it, but I'm not sure yet. If it gets to a point where I know exactly how to make it look good every time I apply it, I'll probably stick with it. If I keep having mixed results, I'll probably move on when it's empty and try something else.

Basically, after using it for 6-8 weeks on and off, I just think it's "ok," but not the miracle product some people think it is. If it works that way for you, that's fantastic. Unfortunately, it didn't wow me.

-Doesn't irritate my skin
-Hasn't caused breakouts
-Medium-ish? coverage
-Doesn't feel heavy on my skin
-Slightly better shade range than other BB/CC creams
-Doesn't fully cover acne/scars, but minimizes redness
-Lasts pretty well throughout the day without breaking down or oxidizing

-Kinda pricey
-Can be a hassle to get it to look good on my skin
-What is that smell?
-Weird packaging (this might not be a con; we'll see)
-Coverage isn't as good as expected
-Settles into lines
-Can cling to dry patches

Concealers -It Cosmetics -Bye Bye Under Eye Eyelift in a Tube

on 7/3/2018 7:08:00 AM


I completely forgot I even owned this and I don't know if IT Cosmetics even offers this dual ended product any longer. I got it ages ago in a Showstopper from TSC when that was the only place in Canada to purchase IT Cosmetics. I've long been a fan of BBU so having it in a more practical tube/doe foot applicator is a bonus and, additionally, while offering all the concealing benefits of the original squeeze tube formula of BBU, this seems a bit creamier/less dense and also easier to dispense than the original. Having the "brightening" end seemed a good idea. However, at least for me and my colouring, I can't really see a discernible difference between the 2 products - I can pretty much use them interchangeably as under eye concealers. This format is REALLY practical for travel, though I do find the product gets all over the plastic wand/stick of the doe foot and the threads of the lid and neck of the tube, far more than with most other similar products I have. But that's a minor quibble given the excellence and practicality of the 2-in-1 product. Now that I've "rediscovered" this, I know it will be perfect for travel. If I could repurchase, I would.

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