on 11/17/2017 11:25:00 AM
More reviews by MOUNTAINGIRL
I love the coverage of this makeup. I have a lot of sun damage to my skin. And since moving to the beach, a lot more. But as i said ,I love the coverage. However, I noticed it was not staying on , so I went whole hog and bought the extras - the It brush ( purchased at Ebay for alot less) and the no more pores powder. I am not a powder lover, but I must say it made a difference! I would follow the powder with setting spray. And now my makeup stay on much longer. I also buy the makeup it's self on Ebay, great value.
5 of 5 people found this helpful.
on 11/17/2017 8:31:00 AM
More reviews by banatasha
I have seen so many YouTubers rave about this product and wanted to love it so much but it just isn't right for me.I believe I fall in between shades which is a bummer (Fair and Light) but I decided to go with Light anyway. It is a little bit darker than my skin tone but blends out looking okay. I love that it gives that natural glowy look when I first apply it but it DOES NOT LAST.That could be due to the humidity where I live but still...I look like a greaseball within a few hours even after powdering and setting with the All Nighter setting spray. Blotting tends to take away quite a bit of product too, unfortunately. The Laneige BB Cushion that I used for years before this lasts much longer and even looked better as the day progressed compared to the It Cosmetics CC Cream. Thankfully I only bought the small travel sized tube (which was still expensive). I have combination skin with a slightly oily t-zone but pretty normal everywhere else. It might work well for those with very dry skin. Or maybe with a mattifying primer (which I don't own).
on 11/16/2017 2:07:00 AM
More reviews by lucykkkkkk
love this product! It gives my face a fresh and dewy look and I've gotten tons of compliments since I started wearing it several months ago. I'm already getting ready to repurchase when the Sephora VIB sale happens soon. And SPF 50? You can't hear that -- especially if you're fair, like me. Is the packaging AMAZING? No. But it's fine! Overall, a yes for me and I will be repurchasing.
2 of 2 people found this helpful.
on 11/14/2017 11:44:00 PM
More reviews by taomu
I love this foundation powder. It is the first powder that has not broken me out and does not look caked on. I love knowing Im putting on a product thats great for my skin and Im so happy Ulta started carrying it now.
on 11/14/2017 1:22:00 PM
More reviews by jkpetite
This is my HG brow pencil, without a doubt. I just purchased my 2nd pencil and plan to keep this in my stash. I use the matte end to define my brows and the pearl end to highlight not only the brows, but the inner corners of eyes, the middle of my nose. and my cupids bow. It is smooth like butter - goes on and blends like a dream and lasts the entire day. My only beef is the packaging - I wish the lids were a bit more sturdy. They tend to crack easily, which means they can slip off easier as well. I've had that happen a few times and some product does get lost as a result. That said, it's what I've come to expect from It Cosmetics and while it's on the pricier side, you're getting two products whereas Benefit high brow (what I would consider the equivalent) is $18 for only one product. This is the superior of the two, in my opinion. It is truly amazing and a little goes a long way. My first pencil has lasted well over a year and I use it daily. Love this stuff!
on 11/14/2017 2:03:00 AM
More reviews by prinzcess_ayu
Wowwww there is not much review in here. Ok, I get it. Anastasia is my HG brow pomade until I discover this. This is a hidden gem and it has good ingredients which benefit your brow (maybe?) It claims to have 5 in 1 benefit which is micro-fibre, brow enhancing biotin, lecithin, saw palmetto and anti-oxidants. Woww so much for a brow product. But you always know all IT Cosmetics items have some beneficial items added to their cosmetics.Talking about the product itself I was sceptical because Anastasia Dipbrow Pomade is my HG for years. But this is a hidden gem and I really like it as much as I like my dip brow pomade. It applies and glides easily and easy to work with. After it set it dries a little bit reminded me to Benefit eyebrow gel. But nothing bad about it it just fine for me.Overall it's a great product. Love it so much.
on 11/12/2017 5:45:00 PM
More reviews by mariella99
I've been a fan of the original Bye Bye Undereye concealer for years. Initially, I struggled with it because it's so thick and tacky but once I learned how to use it, it became one of my "go to/reliable" concealers that I could always count on (unlike MAC Pro Longwear and Nars Radiant Creamy, which can sometimes look great and sometimes make me regret reaching for them). I was eager to try the "Illumination" version and since IT is now available at the Sephora near me, obviating the need to pay for shipping and handling from TSC, I picked this up during the VIB Sale in the shade Medium (I wish there was something between Light and Medium as there is or was with the original). Like the original, it is very thick - so thick, in fact, that I have trouble getting it to come out of the tube. In all honesty, I don't see a whole heap of difference between this and the original but maybe I need to take a good look at myself in bright daylight. The one major difference I do notice is that this one doesn't seem nearly as long-wearing as the original - by the end of the work day, this is breaking up and disappearing, which surprised me. I think I might have read somewhere - on the box, perhaps, which I've since tossed - that this gives 8 hour coverage and that's pretty much my experience. My day goes a lot longer than 8 hours, though. My original BBU actually became less thick and dry textured over time and much easier to work with, sort of the opposite of what you expect generally. I am guessing that this product will do the same because for now, I have to make sure to use a hydrating cream under my eyes before using this.
on 11/10/2017 7:01:00 PM
More reviews by AprilSantiano
I have a love and hate relationship with this CC cream. For reference I am a MAC NC 25 during the summer time and about MAC NC 20 during the winter time. I have this in the shade Light and it matches me during the colder months. As per coverage, it will give a solid medium coverage with a slight dewy finish on my combo skin (oily t zone). I normally apply this with my Beauty sponge and it blends perfectly. As per longevity, it lasts for about 8 hours depending if you set this with a powder and you’re wearing a primer underneath. Overall, I think it’s one of those face product that you use when you’re lazy and you can’t be bothered putting on a full face of makeup. However, I feel for the price is a bit steep for a cc cream since you can already buy a comparable foundation with higher coverage. However, if you have any coins to spare then it’s a must try.
Hope this helps.
3 of 3 people found this helpful.
on 11/10/2017 5:42:00 AM
More reviews by PamelaGB
Contrary to some reviews, I love love love this foundation! Most recently I’ve been using Naked Skin by Urban Decay. But my daughter informed me that my makeup was looking “cakey” and like it was just sitting on my skin (she’s blunt that way). So my other daughter (the nice one) and I were at Ulta when the sales associate recommended this “skin-transforming full coverage solid super serum.” I tried a bit on my hand. And when the associate noted with real enthusiasm “my mom just loves it,” I was sold. The associate also talked me into the Ulta #201 Flawless Foundation brush to apply it. I have to say that I really like the results. I apply this foundation to my T-zone with the Ulta brush…and then I buff, buff, buff with my Sephora Airbrush brush. My skin is good. I’m in my 60’s, but still tend towards oiliness. And I’m a bit ruddy in the nose/forehead area. So my coverage is heavier there and lighter on the cheeks and neck. I love the fact that it has an SPF of 50 (Naked Skin has no SPF protection) and that, despite my being a fairer than fair redhead, the Fair shade actually worked perfectly for me. Both daughters approved the results. And I will buy again!
5 of 6 people found this helpful.
on 11/9/2017 7:24:00 PM
More reviews by kookiekathleen
To summarize, I have found other loose powders which work much better than this (both Laura Mercier and Coty Airspun) which is why I would not repurchase or recommend. I have normal/combo skin and usually wear a medium coverage liquid foundation: 1. I did not notice this powder did anything to especially hide pores more than any other powder2. Setting my foundation with this did nothing to help the lasting power of foundation and has zero oil control. I noticed my foundation getting oily much quicker than when I use coty airspun 3. If you use too much, it looks really bad. I am very pale (NC15) and could almost notice the whitecast when I accidentally over powdered Only real pro for me is it is very finely milled. At the end of the day, I feel like putting on this powder made my foundation look worse and did not prolong wear. My pores almost looked more emphasized. Because of that the product is a pass for me.
on 11/9/2017 3:53:00 PM
More reviews by shaancoon
Really glad I only got a sample of this. It has medium coverage and a light citrus scent. I can't wear this on its own because the shade fair is too dark. I have been mixing this into my usual Josie Maran Vibrancy foundation to lighten it. It looks good at first, but as the day wears on my skin begins to look dry and a teeny bit cakey. Even when I wore it alone my skin looked more matte than I liked, so I know it is the cc cream. It's not a bad product. I just don't think it's right for me. I might save my sample and try it again in the spring/summer or get a sample of the illumination version. I think this product would be better for normal, combo, and even oily skin. Worth picking up a sample and trying.
on 11/9/2017 2:33:00 PM
More reviews by NancyM
I think I've given up on this product. It's a decent medium coverage foundation and the SPF is great but it's just not for me. First off the SPF really works! I went to Machu Picchu and lost my sunscreen. I wore this and didn't get any color on my face at all. The two areas I'm struggling with are color and dryness. First - color. I am easy to match in most brands but I can't seem to get a good match with this product. Fair is too light and light is too dark. If I mix them together it still doesn't work. The light match isn't terrible but it doesn't blend into my neck very well. That bugs me.As for the dryness - yikes. After a couple of hours my face feels tight and dry. It's uncomfortable. I even used some hydrating spray. It still feels tight and dry. This isn't a terrible product, it's just not for me.
on 11/9/2017 7:47:00 AM
More reviews by RxSalon
Sat in every line I have....even set with powder. Bummed because it really conceals!!
1 of 1 people found this helpful.
on 11/7/2017 12:01:00 PM
More reviews by jhlcomp
My skin is dry/sensitive. I live in Florida which has a high humidity in summer and dryer in the Winter. I did an extensive test with this product. Remember it says moisturizer on the label. I received this product just as the weather was beginning to change so I had the opportunity to test during high heat high humidity and cooler weather lower humidity. I used this foundation with a beauty blender, just fingers and brush on 6 separate occasions. Using just this foundation alone left my skin too dry regardless of the weather. Then I used Clinique primer and a moisturizer which was a little overkill - the moisturizer absorbed in about 15 minutes. Then I used just a small pea size drop of moisturizer. No matter how it was applied and the various techniques used, the final analysis is this is an overpriced product which settles into pores and provides minimal coverage regardless of how it is applied. I really don't know what the thought process was behind this except to say IT does an excellent job in their marketing and they do have a few decent products, but this isn't one of them.
on 11/7/2017 6:14:00 AM
More reviews by andToto2
Yes, the packaging is crazy. Why make this so big and oddly shaped (it is hard to tell from the picture, but trust me, it's odd and doesn't fit in with your other palettes very well)? But I like the product. Particularly the three "foundation" shadows. I use those on their own when I am in a hurry and just want to brighten my eyes, or with other palettes. And with this palette, too, of course. The rest of the shades are kind of random, I will admit. The last three are labeled as liner shades. Sometimes I do use them as liner shadows, but I use them as regular shadows, too. I am an older woman (53), and I know that some more mature women insist that you should never wear any shimmer shadows. If you are one of those people, stay away. I am not one of those. I think you should wear what looks good on you. There are shimmers here. But they are not over the top. They are subtle, wearable shimmers. I find the shadows to be soft, creamy and blendable. There is some fallout, so be sure to tap your brush. I do find that sometimes I have to pull out another palette to finish an eye look, and that is why I came back and edited my review to only give it a 4. It's not a complete palette for all the looks you may want to create, but really, I still like it and am happy I purchased it.
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