I wrote to them personally to try to get to the bottom of the rumors that stila is going away. I knew they couldn't be true, and here's that they had to say:


Hi Alyson-

Let me be the official bearer of great news - stila is here to stay!

We're finishing up a move into a brand new state-of-the-art warehouse that will give us real-time inventory for the first time ever! Yes, we've finally arrived in the future.

We're also about to launch (hopefully tomorrow) our revamped website that will plug into this new warehouse. Here you'll find our new smoky eye color extensions (emeralds and bronzes to add to the best-selling classic).

Right behind that we have an exciting calendar of product launches that includes a huge expansion of our eye color assortment - a cool new lip & cheek innovation - and a bunch of other things that I'd get in trouble for spilling the beans about.

You may also be happy to hear that the stila girl is coming back in a big way. You'll see more of her on all our products and the related marketing.

Meanwhile, our product development team is busy planning out rollouts for 2009 and beyond...

So get excited! We certainly are!


There was also something else that I can't tell you because it's a secret and it's a cool surprise that I don't want to ruin!!!!!!!!!!!!! AND YOU'LL NEVER GET IT OUT OF ME NO MATTER WHAT YOU DO!

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