wet n wild

Wet'n'Wild is a cosmetics company founded in 1979 in Brooklyn, NY. It began by selling lipsticks and nail polishes for 99 cents, (a price that remains the same today). It relocated to Los Angeles in 2003 and is currently the #1 value brand in the United States. A mostly vegan, cruelty-free beauty company, it has over 90% brand recognition in the U.S. It is owned by Markwins International.

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1,238 products

27,364 reviews

75% would repurchase

Recent wet n wild Reviews

Lipstick -wet n wild -MegaLast Lip Color - Bare it All

on 7/21/2018 9:25:00 AM


The price is good and that's it. It's just an ordinary lipstick and it looks orange on me. I tried it in different lights and I can't seem to make it work for me. Just don't buy it without testing it first, even if it's cheap.

Brows -wet n wild -Ultimate Brow Highlighter

on 7/20/2018 6:14:00 PM


I love the look of a nude/light color in the waterline. I think it just opens your eyes up and makes them look bright, wide and awake. I picked this up on the recommendation of YouTuber EmilyNoel83's channel. This is not originally intended for the waterline, however, this is amazing to put there. The color is a light pink/peach color and I love it. I'm on my second pencil and I see myself buying it again. It glides on smoothly and stays put. Very impressed!

1 of 1 people found this helpful.

Lipstick -wet n wild -Silk Finish - #502A - Dark Pink Frost

on 7/20/2018 12:52:00 AM


This is my go to shade. I love this lipstick. Only down side is packageing is crap. For the cost... Try it for your self. If you don't like scrape off a good layer and pass it on to a friend or shelter.

3 of 3 people found this helpful.

Makeup Brushes -wet n wild -Luxe Brush Collection

on 7/20/2018 12:40:00 AM


I baught this for a friend for a gift. And we'll just say that it is a good thing she was only looking for face brushes. This set seemed to have more for all over face rather than eye brushes.

Price point. Just on that thought I would rather buy one of their other brushes and get the styles needed. Rather than a set that had to many brushes that were not needed.

I would not buy again... Since you can clean brushes!!!! And buy the time these need to see the trash wet and wild will have a new set out to try!

Buy only what you will use. Or go half in with a friend and split up the brushes according to what you both need, like , or collect.

1 of 1 people found this helpful.

Eye Primer -wet n wild -PhotoFocus Eyeshadow Primer

on 7/20/2018 12:23:00 AM


I have oily eye lids. This was a free with pourchous. So I tryed it. I was amazed that I could finally try out all of those utube eye looks you see all the time. With out it looking like I painted my eyes with two colors when I used five. With this colors stayed in PLACE. May have creased later on in the day,but not enuff to make me hate it. It is great for me. An adverage kind of gal with a passion for color. Barrow some. Good luck finding your go to. This is mine so far.

1 of 1 people found this helpful.

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