Urban Decay

Urban Decay, an American cosmetics brand headquartered in Newport Beach, California, is a subsidiary of French cosmetics company L'Oréal. Products include lip, eye, and nail colors, as well as other face and body products.Its target market is young consumers. Its products are sold at large department stores in the United States such as Macy's, Sephora, Ulta, Nordstrom, and from the official website as well as in several other countries such as Mexico and Germany. (wikipedia.com)

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1,001 products

39,105 reviews

72% would repurchase

Not tested on animals
Urban Decay is a Cruelty-Free Subsidiary.

Recent Urban Decay Reviews

Eye Shadow -Urban Decay -Naked Heat Petite Palette

on 4/19/2018 8:49:00 AM


I love this palette. The Sephora lady recommended it because of my skin tone and haircolor (light-medium/golden complexion and neutral med-brown hair)
I used to buy the naked basics which is a cooler version but this is perfect. The colors are subtle yet pigmented, very matte which i LOVE and they blend well and don't crease. Those palettes are amazing and last forever 9i had my previous one for more than 3 years!!)
For everyday, hassle-free eye makeup, it's HG for me.
Worth the 36$.

2 of 2 people found this helpful.

Mascara -Urban Decay -Double Team Special Effects Colored Mascara

on 4/19/2018 2:43:00 AM

In general, I really like products that have more than one feature to them, and Urban Decay's Double Team Special Effects Colored Mascara fits this profile. They have several different colors and each tube features a colored mascara on one end and a metallic top coat to apply to accentuate the bottom lashes or tips of the top lashes. I love the color options and the mascara wand makes application define and lengthen lashes. The formula doesn't budge all day and that is between gym workouts and several days full of heavy snow. Now onto my one issue- the removal process is tedious. Each time I went to remove the mascara I lost lashes. I tried every type of cleanser and the one that seemed to work the best was just plain coconut melt from Kopari. I wish this weren't so budge-proof because I hate seeing lost lashes anywhere. Otherwise this is a great special effect mascara with many different possibilities for application. My video review and demonstration can be seen here:

Liquid -Urban Decay -Naked Skin Weightless Ultra Definition Liquid Makeup

on 4/18/2018 5:29:00 PM


I was so excited to finally try this foundation. Urban Decay is one of the only high end (ish) makeup brands that isn't severely ramped up here Sweden, which makes UD products pretty affordable in comparison to most other high end brands. For reference, I paid $42 here in Sweden, compared to the $40 listing at sephora.com.

I really appreciate the different shade numbers corresponding to different undertones. More brands should do this. I went with 0.5, which is the lightest shade with cool undertones. Unfortunately, it's not a perfect match for me - it just doesn't look quite right. I think it's the undertone that is the problem, I think it's a little too warm for me. More neutral and peachy than cool and pink. It's not an awful match, just not a perfect one. A few lightning drops from The Body Shop might do wonders - I've yet to try that.

I usually don't like really runny foundations because they are hard to apply - a sponge will take away any coverage, and a brush will often make the application look streaky. This is the first thin foundation that have thoroughly enjoyed the application of. I use a pretty dense buffing brush (think Real Techniques Sculpting brush or Elf's Ultimate Blending brush) and it goes on very nicely. A lot more coverage than you would expect (though still only medium coverage at most) from the consistency, and it never looks streaky. The finish is more dewy than matte, but not extremely so. It looks pretty skin-like, so it definitely lives up to its name.

My problem, apart from the shade not being quite cool enough, is the longevity. It "lifts" pretty early on in my t-zone. Within maybe 4 hours, my t-zone will start to look oiler than I'm used to, and if I touch my skin the foundation all but wipes off. I'm a glasses wearer, and though no foundation has ever stood the test of time around where my glasses rest on my nose, this one does especially bad.

I do really like the initial finish of the foundation, so I'm going to keep trying to find products that work well with it and that can give it a longer wear time. I'll update the review if I do. As if right now, it's a pretty straight forward 3/5. It probably works better on people with normal to dry skin, as opposed to my combo skin.

+ Cruelty free (parent company, L'Oreal, isn't though)
+ Vegan
+ Nice looking see through bottle, good pump
+ Natural but pretty radiant finish
+ Quick and easy to apply pretty flawlessly

- I find 0.5 too warm
- I get oiler in the t-zone than I'm used to
- Doesn't wear very long or very well

Lipstick -Urban Decay -Vice Liquid Lipstick Comfort Matte

on 4/18/2018 4:47:00 PM


I got these in my 2 UD Go-To Colors: Backtalk & 1993 (which I Have in liquid lipsticks, hi-fi lipgloss & regular lipsticks), as well as a mini set liquid lipsticks (4) crimson, amulet, backtalk & purgatory then a sample of Big Bang & I like them but they were $9 each for bTalk & 1993 (Big Bang was free) I don’t remember what I paid for the 4 set. These make my lips dry & the big 1s are nice but the little 1s aren’t airy/mousse-y anymore they are crumbly & dry. These are my go to colors or I wouldn’t have bought them. I don’t know if I’d go for any more colors. They do wear a long time but dry out my lips & the colors are beautiful. Grade: B+

Primer/ Corrector -Urban Decay -All Nighter Makeup Setting Spray

on 4/16/2018 11:44:00 PM


this to me is very expensive and honestly I have found drug store ones that work just as good.

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