image 0image 1image 2image 3image 4image 5image 6image 7image 8image 9image 10image 11image 12image 13image 14


624 products

3,705 reviews

69% would repurchase

Recent Ulta Reviews

Brows -Ulta -Brow tint

My new favorite brow tint! I was a Benefit Gimme Brow devotee, but I tried this product on a whim as I was looking for something cheaper and I really like it. It's pigmented enough to fill in my brows on its own with also needing to use a pencil or powder, but is still translucent enough that I don't have to worry too much about making my brows look much heavier than I want them to. It also has enough "hold" to help groom my brows into shape and lasts 8+ hours without smearing or flaking. It comes in a fairly nice color range that includes 6 shades with both ashy and warm undertones. My only complaint is that the small brush head isn't tapered, which can make filling in the thinnest end of the brow's tail tricky. Still, for $10 (less than half the cost of Gimme Brow!) I'm willing to put up with little things like that.

2 of 2 people found this helpful.

Lip Treatments -Ulta -Juice Infused Lip Oil

on 6/28/2018 9:46:00 AM


I received this in a gift with purchase and I am so glad I did!! I would have never thought to buy this on my own but now I want all of the scents! I have the coconut one and it smells amazing. Not chemical or synthetic at all. It's just a clear gloss so it won't last forever but it's ok because it's not sticky at all so it doesn't leave any weird residue behind when it wears off. It's super hydrating too. Highly recommend this!

2 of 2 people found this helpful.

Mascara -Ulta -Plush Drama Volume Mascara

on 6/27/2018 5:34:00 PM

This was an OK mascara. It didn't irritate my sensitive eyes but it smudged like crazy through the day. For that reason I won't rebuy unless in a pinch.

Mascara -Ulta -Twisted Volume Mascara

on 6/27/2018 1:55:00 PM


This mascara has a huge wand with hard, plastic micro bristles. The formula is not too thick or too wet. It gives my fine lashes some volume and length but not mega volume. For mega volume I use Pur Volume Vixen mascara. This lasts all day without smudging or flaking off. Easy to remove and does not irritate my sensitive eyes.

Powder -Ulta -Mineral Powder Foundation


I have tried many mineral powders over the years, and I am surprised that I prefer Ulta's formula over all others (Including Bare Minerals). This has good coverage, and unlike so many others, does not have a shiny finish (but also is not drying). Does not stick to dry patches, and smooths over pores. I apply Trader Joe's Antioxidant Serum, then I apply a very light layer of this, using a fluffy brush, and my skin looks more even while still looking totally natural. For color reference I am light-medium skintoned, with neutral undertones (NC/NW25), and am using the shade "Medium 03". Although I don't see an SPF rating, Zinc Oxide is the 3rd ingredient, so it has to provide some sun protection. I can't use lotion sunscreens on a daily basis (I break out), which is why I opted for a mineral powder. Love the packaging, it has a screw sifter that closes over the holes, keeping this loose powder mess free. Also you get 10 grams of powder for $14, making the price extremely reasonable. Ulta brand cosmetics are cruelty free. Will repurchase!

3 of 3 people found this helpful.

Popular Ulta Products

gel eye liner
gel eye liner
12 Reviews
61 Reviews
Eye Shadow
Eye Shadow
185 Reviews

Back to Top