Too Faced

Too Faced Cosmetics was founded in the US in 1998, by Jerrod Blandino and Jeremy Johnson. (Blandino had worked at Estee Lauder makeup counters in the mid-90's.)That same year the company created the "world's first glitter eyeshadow." Known for its innovative style and intricately detailed products, the brand grew quickly and was eventually acquired by Estée Lauder in 2016.

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605 products

15,382 reviews

66% would repurchase

Recent Too Faced Reviews

Powder -Too Faced -Cocoa Powder Foundation

on 3/22/2018 8:39:00 PM


I like to use this product on my neck and décolletage. The smell is heavenly and a joy to use. I will repurchase.

Foundations -Too Faced -Born This Way Foundation

on 3/22/2018 3:57:00 PM


I bought this once before they came out with more shades, and the shade closest to me was too dark and the wrong undertones (golden- pink undertones). Then I bought it again (in the shade Sand- medium tan w/ golden undertones) when they released new shades, and I think I'm just too oily with it.

I always buy foundations with yellow/golden undertones but wow this one is just too yellow. I want to try mixing it with my wnw photofocus just to use it up but I won't be repurchasing it.

Mascara -Too Faced -Better Than Sex Mascara

on 3/20/2018 9:23:00 AM


This mascara is amazing! It's really lengthening, somewhat volumizing and makes perfect seperated lashes! This one really impressed me. The only two cons are the price and that it dry out fast. This dries up in 2 months on me, and for that price, I expect more.

Eye Primer -Too Faced -Shadow Insurance


Hate Hate Hate Hate.

Got as a free gift w/purchase.

Dries powdery immediately as soon as it's applied.

Causes skipping, uneven pigmentation, muddy blend lines, rolling of shadow around the eyelid and crease area.

I have oily lids, this makes me feel like I have the eyelids of a 90 yr old. Lots of my shadows won't even stick to it.

Will be sticking to my Clinique concealer I've been using for YEARS as my primer.

Hate hate hate hate this product.


Lipstick -Too Faced -La Crème Mystical Effects Lipstick "Unicorn Tears"

on 3/20/2018 12:50:00 AM


Ok. So. I went to Ulta to purchase the Too Faced Life's a Festival eyeshadow palette (freakin' awesome) and I got a little splurge happy, and purchased this.

The packaging and container are awesome. I wish they had amped up the tube a little more, but it's very classy looking as all Too Faced lipstick tubes are.

The Mystical Effects line (Mermaid, Fairy, Unicorn, and I can't remember, Tears) are all duo-chrome, dual-shift, sheer with underlying lip-stain that takes a few moments to take effect.

Unicorn Tears starts as a light blue iridescent that quickly gains a gorgeous underlying dark pink stain. It's supposed to be used over long lasting liquid matte lipstick to give it a 3d quality. I use it over Covergirl 24hr long lasting matte liquid lipstick, or Maybelline 24 hour super last in reds & pinks, after I let the matte lipstick dry, I dot on lightly, then coat with the included Covergirl or Maybelline gloss.

I did find it a little drying. Impossible to wear alone & heavy, without looking like an alien, and will gather in creases if worn by itself. Takes time to get used to, but certainly is a showstopper when you learn to use it right. Just like their highlighter, less is more, even less is just enough.

It's freaking IMPOSSIBLE to swatch the color shift!

Only said I wouldn't purchase again, because I want the Fairy Tears color, vs the Unicorn. 🦄🦄🦄




Top Rated Too Faced Products


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Natural Eye Kit

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