Too Faced

Too Faced Cosmetics was founded in the US in 1998, by Jerrod Blandino and Jeremy Johnson. (Blandino had worked at Estee Lauder makeup counters in the mid-90's.)That same year the company created the "world's first glitter eyeshadow." Known for its innovative style and intricately detailed products, the brand grew quickly and was eventually acquired by Estée Lauder in 2016.

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599 products

15,336 reviews

66% would repurchase

Recent Too Faced Reviews

Palettes -Too Faced -Chocolate Bar Eyeshadow Palette

on 2/23/2018 4:52:00 PM


Just purchased this week and was disappointed to note that the chocolate scent is faint as ever. I thought I had purchased a fake from Sephora due to this! All the reviewers from years ago mentioned a super strong chocolate scent - why did they change it? :( To smell the chocolate I have to really put my nose up to the palette, and even then.. very very faint scent, smells like chocolate mixed with plastic.

Onto the colours - good quality on most of them, Candied Violet sucks but I didn't buy the palette for that shade anyways. I think it's a good neutral palette, great for beginners or those who really suck at makeup haha.

1 of 1 people found this helpful.

Mascara -Too Faced -Better Than Sex Mascara

on 2/23/2018 4:22:00 AM


I've repurchased this three times now. The key with this product for me is applying a small amount because it can be very wet and thick otherwise. The brush it comes with is too large for the inner corner of my eyes, so I end up applying it with my own mascara brushes. To remove clumps, I run a stainless steel eyelash comb through my lashes before it dries. This way it's very long wearing and won't flake throughout the day which is very essential to me since I wear light concealer under my eyes. I will continue to use this indefinitely.

Foundations -Too Faced -Born This Way Foundation

on 2/22/2018 5:09:00 PM


This foundation applies like a dream but after a little while it loses its glow, looks drying
& flat. This foundation has been over hyped up, there are better drugstore foundations that do better than this one.

Mascara -Too Faced -Better Than Sex Waterproof Mascara

on 2/20/2018 9:35:00 PM


I got this product as a sample at Sephora. With all the hype I was expecting a lot more from this mascara. It’s not the worst mascara I’ve ever tried but definitely not the best and not worth the price to me. It flaked easily throughout the day and not completely smudge proof. I will not buy full size.

1 of 1 people found this helpful.

Lip Gloss -Too Faced -Magic Crystal Lip Topper

on 2/20/2018 12:59:00 PM

I purchased the Too Faced Life's A Festival Magic Crystal Lip Topper in Unicorn Tears so now I own all three of the Unicorn Tears formula versions. The Topper is your basic glossy form lipstick topper that adds a bit of shine and a slight color shift but nothing too noticeable. If you are looking for something more bold definitely check out the original Unicorn Tears La Creme Mystical Lipstick or the new Mermaid Tears La Creme Mystical Lipstick which I also just purchased. The Mermaid Tears La Creme Mystical Lipstick starts out looking like a green color and once applied it ends up looking like a beautiful burgundy with gold flecks. My more detailed review with swatches of all these lipsticks click here:

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