NYX is a cosmetics company founded in 1999 in Los Angeles by Toni Ko. Named after a Greek goddess, the company's first products were jumbo eye pencils sold to beauty professionals only. The cosmetics were marketed as "high-end quality meets drugstore prices".They expanded quickly and in 2014 Ko sold the company to L'Oreal. Brick and mortar NYX stores were introduced in 2016. NYX cosmetics are available worldwide, and they remain headquarted in Los Angeles, CA. (Source: Wikipedia)

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1,504 products

25,191 reviews

72% would repurchase

Recent NYX Reviews

Lips -NYX -Epic Ink Lip Dye

on 12/13/2017 3:44:00 PM


I think some people might have this product confused and think that it is a lipstick. I'm kind of surprised by the bad reviews but it's interesting that two people can have such a different experience! I'm glad there are a million products out there so we can all find something we like.

Onto my review...

When I heard NYX had lip stains, I couldn't resist picking up a few colors that I don't already own. I grabbed Victorian, Obsessed, Heartbreaker, Fresh, and Slay. Victorian is the first one that I tried and is the one that I'm wearing in the photo I uploaded above. This is watery and VERY pigmented. I got a little bit outside of my lipline, but that's an error in my application and not feathering from the product. This dried in about a minute and it hasn't budged since. I've put vaseline on top to give a little shine to my lips, and I've been drinking out of a straw all day and there's no transfer on the straw. I've eaten twice and it hasn't moved. Color me impressed! I can't wait to try the other colors. I don't know how this is going to come off if it didn't come off with Vaseline... that's my only concern lol.

Eyeliner -NYX -Professional Makeup Slide On Eye Pencil - All Colors

on 12/13/2017 6:08:00 AM


I got this in cafe brown. Very, very disappointing product. It behaves like soft, pigmented wax. I put it in the inner rim and it disappeared before I finished putting on makeup! It's more durable around the eyes but in a greasy - sweaty - messy sort of way. I'm gonna use mine for shaping brows now. PASS! try the Nyx faux blacks eyeliners instead.

1 of 1 people found this helpful.

Eye Primer -NYX -HD High Definition Eyeshadow Base

on 12/13/2017 1:14:00 AM


This is my go-to for making cheap eyeshadows stay in place longer. I like to apply a thin layer of this over the lid, then go over it with a powder shadow (Wet n Wild's single in Creme Brulee(?) is my go-to), and then do the rest of my shadow on top of it. It's not completely budge-proof, but it's close, and it definitely makes a huge difference in terms of keeping eyeshadow from just sliding right into my crease.

Packaging - 2/5 because the white printing on my tube has come off (I think maybe I got something oily on it? Still shouldn't have happened). And I'm not a fan of the doefoot applicator, but I do like the form factor of the neat black cylindrical tube, so there's that at least.

2 of 2 people found this helpful.

Lip Gloss -NYX -Butter Gloss--Praline

on 12/12/2017 7:36:00 PM


This looks like MLBB. It's neutral, buttery, glossy. Not too pink, leans more brown. I've included a picture so you can see the color.

1 of 1 people found this helpful.

Lip Gloss -NYX -Butter Gloss in Angel Food Cake

on 12/12/2017 7:29:00 PM


This is a nice pink gloss. I was expecting it to be a little darker because the tube is darker than the other 2 pinks I purchased in this line (Vanilla Cream Pie and Eclair). I think this looks similar to Vanilla Cream Pie. I would probably pick one or the other if I was going to repurchase. I've uploaded a picture so you can see the color.

3 of 3 people found this helpful.

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