Milani Cosmetics was founded in 2002 by brother and sister Laurie Minc and Ralph Bijou. They are headquarted in Los Angeles, CA.

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719 products

12,380 reviews

77% would repurchase

Not tested on animals

Recent Milani Reviews

Eyeliner -Milani -Stay Put Waterproof Eyeliner

on 2/17/2018 2:39:00 PM


I give this eyeliner an overall "4" rating because I think it is a good product, but missing a very necessary BLENDER on the other end of the pencil (hence a "3" rating for packaging!). This eyeliner goes on very defined, and I absolutely love how it wears and the saturation of color the "hooked on expresso" liner gives--but I need to blend it after application or it always looks unfinished and a bit sloppy...I see a lot of reviews online about complaints with sharpening this one, but I have never had trouble with mine. I don't know how waterproof this really is either...I like some of Milani's other products, which is why I bought this. It doesn't seem too drastically different in wear from other liners I use that aren't waterproof.

Lipstick -Milani -Amore Shine Liquid Lip Color

on 2/17/2018 8:20:00 AM

Absolutely amazing, high end quality product. I've finally given up on unflattering matte products, but am struggling with the lasting power of liquid lipsticks. I thought I would give this a try, since their eyelid primer is better than any luxury one I tried at a fraction of the price. This is no different!

I bought Addiction, which is a revelation. It's a gorgeous, brownish pinkish shade that is ultra-flattering with my dark hair and pale yellow-toned skin. It can be applied in a thin layer for a subtle shade or easily deepened with extra.

-Very moisturizing. Even more so than most of my balms
-Layer easily for lighter or deeper shade
-Flattering satin finish
-Fades to a slight stain
-Makes lips look fuller and less lined
-Excellent neutral shades

-Not really shiny as advertised

Give these a try! It's a $40, high-performing product you can buy at the drugstore for under $20.

3 of 3 people found this helpful.

Lipstick -Milani -Color Statement Lipstick (All Colors)

on 2/15/2018 10:59:00 PM


I have two of these in Nude Creme and Matte Kiss. The Nude Creme isn't "nude" anything on my lips- it's straight up baby pink. This is fine, but was a letdown as it wasn't what I expected or wanted. The Matte Kiss is red, and is highly pigmented but a little on the dry side.

Overall, they're decent quality but not exactly consistent from one lipstick to another. For this reason it will not be a repurchase, but is otherwise a good product if you don't mind the element of surprise and flexibility in shade range from one lipstick tube to the next.

Liquid -Milani -Conceal + Perfect 2-in-1 Foundation + Concealer

on 2/13/2018 7:07:00 PM


I'm really enjoying this foundation. I've been a dedicated user of L'Oreal True Match Lumi for a long time, and I will continue to use it. This, however, is another new favorite. It's a full-coverage foundation but it doesn't settle into my lines or pores (I do use a blurring primer with it). I have slightly oily skin, mostly normal. It gives me a very natural finish, not dewy or matte, just normal. It blends easily and applies smoothly with a damp beauty sponge. I'm really impressed with this foundation! I did get a shade that's a touch too dark for me, but it's nothing a little white L.A. Girl mixer can't fix. I highly recommend this foundation! (I also pretty much refuse to buy high-end foundation since the drugstore has so many good options. If you're a drugstore foundation person like me, check this out.)

2 of 2 people found this helpful.

Blush -Milani -Baked Blush - Luminoso


I love this blush. Read the reviews here a few years ago and bought it and used it up. I decided to try a couple different brands of blushes in case there was something else out there and threw them both away. When I bought this again and reached for I cooed ‘hello lover’ at it. It just works for my coloring so well. I don’t have any problems with it being too glittery and am usually not a fan of glittery makeup. I can’t recommend this blush enough, try it, you might adore it too.

One thing I’ve noticed, which I notice with any highly pigmented products-it will stain my silver hair so I hold one hand over my temple hair to make sure I don’t brush it into my hair. This is something I noticed with one of the blushes I threw away also and more due to my silver temples rather than the product.

4 of 5 people found this helpful.

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