Eyes Lips Face, also known as e.l.f. Cosmetics, is an international cosmetics brand based in New York City. Founded by Joseph Shamah and Scott Vincent Borba in 2004, it sells products largely at $1, $3, and $6 price points.Items include bath and skin-care products, mineral-based makeup, professional tools, eyeliners, lipstick, glosses,[7] blushes, bronzers, brushes, and mascara, among others. (wikipedia.com)

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815 products

31,926 reviews

70% would repurchase

Recent E.L.F. Reviews

Contour -E.L.F. -Contour Palette

on 3/16/2018 5:17:00 PM


The contour shade is quite dark for fair skin. It can work decently if applied with a light hand, but it's far from ideal.
The highlighter is powdery and chalky.
The setting powder is, again, too dark for fair skin. Can work for setting concealer on eyelids, but make sure you apply it with a light hand or it will cake up.
The bronzer shade has a red undertone. This is the only shade that is completely unusable on fair skin, so I use it as eyeshadow.
All of the powders blend quite well.
I'm a fan of the packaging, it's sturdy and has a huge mirror. Very affordable product.

Mascara -E.L.F. -Essential Wet Gloss Lash & Brow Clear Mascara

on 3/15/2018 3:55:00 AM


I love this so much!!! Picked it up wondering what it would do, and I wasn't let down! I like how there's two ends to the product. The brushes are perfect and they spread the product really evenly. As it's clear, it works with all colors of lashes. It lasts the day and leaves your lashes with a lovely curl too. Love it!

2 of 2 people found this helpful.

Eyeliner -E.L.F. -Studio Precision Liquid Eyeliner

on 3/10/2018 11:24:00 PM


Wasn’t too hard to apply and didn’t smudge but not long after it began to crack and come off.

Eyes -E.L.F. -Studio High Definition Undereye Setting Powder

on 3/10/2018 9:16:00 PM


This powder is THE BOMB!!!
It’s silky to the touch, finally Milled,
The light-diffusing property give a GORGEOUS BRIGHT EYE LOOK.
Set concealer beautifully, doesn’t crease, look cakey or feels drying like others translucent powder I’ve tried.✨
It have a soft pinkie hue, but it doesn’t alter the color of the concealer what so ever.
One lippie off - because the jar is teeny tiny & can be quite messy.
I wise elf would come out with full size jar because the quality is like high-end powder nonetheless.

5 of 5 people found this helpful.

Liquid -E.L.F. -Flawless Finish Foundation

on 3/9/2018 8:34:00 PM


I’m happy to report that I love this foundation. I wanted to try it several times before reviewing, so I used this then tried a couple of my other faves just to be sure. This provides great coverage (I apply a second coat on my nose which tends to be red unfortunately), makes my skin feel silky and does a decent job keeping oil at bay (I use NYX pore filler as a primer and set it with e.l.f. Soft Luminance loose powder). I apply with e.l.f. small stipple brush or FLOWER beauty’s beauty blender. Couldn’t be more pleased with the results!

4 of 4 people found this helpful.

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