CoverFX is a cosmetics company founded by Victor Casale and Lee Graff in 2000. Originally created to formulate makeup for patients with skin conditions at CosMetic clinic in Toronto, Canada. Many of the products are multipurpose. "Cover FX prides itself on steering clear of the "inflammatory five": parabens, fragrance, gluten, mineral oil, and talc."* *Source: Byrdie

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75 products

1,610 reviews

60% would repurchase

Recent COVER FX Reviews

Concealers -COVER FX -Power Play Concealer

on 2/15/2019 5:57:00 PM


So far, this matches me the best in the winter. I use the shade G Deep 3 as my foundation and concentrate it in areas where I need coverage. I like this concealer as it has a nice consistency that can be built up to full coverage. It smooths the skin nicely and blends very well well with buffing brush or beauty sponge. The applicator is a bit awkward (round), but it works. Mixes well with other products and does not get cakey or change texture on face. Most foundation/concealers for dark skin lean orange/red on me, but this has a true golden undertone which matches me perfectly.
When setting with powder and setting spray, this lasts all day on my combo skin. Doesn't really seem to have a scent. Very light on skin and does not feel mask like.

2 of 2 people found this helpful.

Powder -COVER FX -Pressed Mineral Foundation

on 2/14/2019 10:52:00 AM


This looks absolutely beautiful on me, I use it as my everyday go to foundation. I use my usual concealer then buff this over the top with a kabuki brush. It is light to medium coverage but that suits me day to day on my oily combination skin. I find it sits best on moisturised skin which has been left to settle for around 10 mins. I bought N25 initially but it is slightly on the pale side, N30 is a better colour match. It is pricey but the results mean that I don’t mind paying.

Foundations -COVER FX -Power Play Liquid Foundation


I have mostly normal skin and have never used this without having a hydrating base on underneath (facial oil or Josie Maran SPF, etc) so I can't speak to how drying it may be on its own, but I've never had any issues with looking dry or cakey. The only spot that can sometimes look a bit flakey is the bottom of my nose, which is where I'm always most dry.

I find this to be extremely skin like and love that I do not have to powder it. It isn't completely transfer proof like I've heard some people claim, but it's definitely not slipping and sliding off your face. I don't look matte or dewy with this, just a natural satin finish.

The bottle definitely sucks, not sure what they were thinking there. Storing it upside down helps though.

2 of 2 people found this helpful.

Concealers -COVER FX -Cream Concealer

on 2/2/2019 12:53:00 PM


I's an NC 20-25 and (surprisingly) use shade shade G Medium. It's pretty decent--economical (I use a sesame seed-sized bit each time) and effective. However, I find getting it into difficult places (the red bits around my nose, for example) a bit tricky and prefer a wand. I'll chug through this and may buy it again but am thinking of giving the Fenty or NARS a whirl next time around.

1 of 1 people found this helpful.

Primer/ Corrector -COVER FX -Water Cloud Primer

on 1/23/2019 2:28:00 AM


I decided I needed to include more anti-oxidants on my skin during the daytime than my sunscreen provides. I don't use serums or moisturizers in the daytime because they don't work well with my sunscreen, and I can't stand layers of products on my face. I'm still too naturally oily, even in a dry climate, to tolerate moisturizer under foundation, so I've settled for just my sunscreen for years. I was attracted to the interesting ingredients in Water Cloud, particularly the Scenedesmus Rubescens Extract and the Alteromonas Ferment Extract. Water Cloud is the only primer I've ever purchased, because I truly enjoy wearing it. It's not heavy, it doesn't cause me to breakout, and it works with my EltaMD Sunscreen and my foundation. I can't stand layers of product on my face, so I always skipped primer. When this one came along, I read about its unique texture and I figured it couldn't hurt to try it. It feels refreshing, adds light moisture (but not greasy or slimy) and it feels more like a gel than a typical siliconey primer.

UPDATE: I took off one lippie because I've gone through this tube so fast. This is not very concentrated so it seems I need a lot to cover my face and neck. It truly feels fantastic upon application, and it works beautifully, it's just overpriced for how quickly it gets used up (on me).

4 of 4 people found this helpful.

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