AVEDA is a beauty brand founded in 1978 by Horst Rechelbacher, a "a pioneer of holistic beauty, and a champion of environmental responsibility."* He opened the first Aveda Institute in Minneapolis, MN in 1982, and in 1997 the company was acquired by Estee Lauder Companies and its products became available in 40 countries and 9,000 salons and spas. *Source: Company Website

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461 products

10,836 reviews

67% would repurchase

Recent AVEDA Reviews

Styling Products -AVEDA -Brilliant Anti-Humectant Pomade

on 4/16/2019 6:46:00 PM


I bought this product at my hairdressers suggestion when I was at the salon for a hair cut. Its cost me $25 for a tub and a little goes along way....in fact I have to be careful not to use slightly too much or my hair will look greasy. I have thin hair but lots of it. The positives about this product is that it smells great and you get a huge tub that will last years. Also, Iike that it makes my hair feel really smooth and soft. I think I still might return it because it is difficult to get it competelly washed out of my hair when I shampoo. I have to use a clarifying shampoo to get it all out, which is something that annoys me. I live in California, which usually doesn't get humid here. So there is not a reason for me to use it for anti-humidity purposes but if you lived in a humid climate I would understand why you need this.

Hair -AVEDA -Damage Remedy Daily Hair Repair

on 3/29/2019 2:27:00 PM


I use leave-in conditioner solely because I am super-lazy about my hair, but I also want it to look nice. Enter Damage Remedy -- this product saves me time in the shower AND keeps my super-short hair looking and feeling great. It's just so easy to slap it into wet hair and then blow-dry. It smells really nice too, herbal but not in a hippie way. I was using a cheaper Garnier leave-in before I started going to an Aveda salon, but the Garnier product was discontinued so I got this at my stylist's rec. I love it, and with my super-short hair I only go through about a tube per year using a little dollop 3 times per week. The squeezy-tube packaging makes it easy to decant into a smaller container for travel too. Definite repurchase!

2 of 2 people found this helpful.

Styling Products -AVEDA -Control Paste

on 3/29/2019 2:23:00 PM


I am super-lazy when it comes to my short hair, but I do take time to put this product in it. After showering at night, I blow-dry my hair and then sleep on it, and in the morning, when it's fluffy and crazy, I use about a pinky-nail's worth of this paste to tame it. I like that it's sticky but not goopy, smells really nice (herbal but not too hippie), and lasts FORever even with 3x/week use. In 4 years of use I'm only on my second tub -- definite repurchase!

1 of 1 people found this helpful.

Hair -AVEDA -Salon Hair coloring

on 3/19/2019 2:41:00 PM

I disagree with the person who suggested that all negative Aveda reviews were written by the same reviewer. I am my own person - loved my local Aveda salon and stuck with it for 3 years before finally conceding that the color had destroyed my hair. I stuck with it, I really did! First my scalp would itch like CRAZY and I'd get sores; I thought I was getting acne or something until I read other, similar reviews). Next, my hair started falling out. Not clumps, just a LOT of hair each time I'd wash or brush my hair. I stubbornly blamed it on pre-menopause. Finally, it just became SO dry, like straw.

I eventually had to admit the Aveda color was just bad for my hair. I know it's not the case with everyone but that was my true experience.

2 of 2 people found this helpful.

Treatments (Eye) -AVEDA -Botanical Kinetics Energizing Eye Creme


This is an excellent eye cream. It's moisturizes well and sits beautifully under makeup. It is also unfragranced, which I appreciate in an eye cream. I don't know about its dark circle reducing or depuffing properties, but it definitely felt cooling and a bit energizing (thanks to the caffeine?). The packaging is also great--a hygienic (and attractive) tube that dispenses just the right amount.

With all of that said, it's a bit pricey at $36 for half a fluid ounce. For the money, I prefer the Cerave eye cream, but I would repurchase this as a special treat. In fairness, the tube did last me a long time.

2 of 2 people found this helpful.

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